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type_genre:"Aufsatz im Buch"
~subject:"Advertising effects"
~subject:"Hedonic price index"
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Moderne Methoden der Marktforschung : Kunden besser verstehen
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Proceedings of the third meeting of the International Working Group on Price Indices
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ECONIS (ZBW)
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Die Möglichkeiten der Werbewirkungsmessung und Mediaoptimierung vor dem Hintergrund der Parallelnutzung von TV und Internet
Steinbrücke, Andreas
- In:
Moderne Methoden der Marktforschung : Kunden besser …
,
(pp. 207-227)
.
2017
Persistent link: https://www.econbiz.de/10011644024
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Chained, exact and superlative hedonic price changes : estimates from micro data
Ioannidis, Christos
;
Silver, Mick
- In:
Proceedings of the third meeting of the International …
,
(pp. 215-224)
.
1998
Persistent link: https://www.econbiz.de/10001355581
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