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type_genre:"Bibliography included"
~isPartOf:"Managerial and decision economics : MDE ; the international journal of research and progress in management economics"
~subject:"Consumer behaviour"
~type_genre:"Case study"
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Managerial and decision economics : MDE ; the international journal of research and progress in management economics
Europäische Hochschulschriften / 5
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Conjoint analysis for social media marketing experimentation : choice, utility estimates and preference ranking
Menon, R. G. Vishnu
;
Valdimar Sigurdsson
- In:
Managerial and decision economics : MDE ; the …
37
(
2016
)
4/5
,
pp. 345-359
Persistent link: https://www.econbiz.de/10011586815
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