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type_genre:"Case study"
~isPartOf:"Market orientation : transforming food and agribusiness around the customer"
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Market orientation : transforming food and agribusiness around the customer
Building corporate identity, image and reputation in the digital era
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Case studies on MNCs in India
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Best Practice in Marketing : Erfolgsbeispiele zu den vier Kernaufgaben im Marketing
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Entrepreneurship marketing : principles and practice of SME marketing
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European journal of marketing : EJM
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wi - Wirtschaft
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Harvard-Business-Manager : das Wissen der Besten
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Die neue Macht des Marketing : wie Sie Ihr Unternehmen mit Emotion, Innovation und Präzision profilieren
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MNCs in India : issues and challenges
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Management decision : MD
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Management internationaler Dienstleistungsmarken : Konzepte und Methoden für einen nachhaltigen Internationalisierungserfolg
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Marken im Internet : Herausforderungen und rechtliche Grenzen für das Marketing
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Marketing im Sport : Grundlagen und Trends des modernen Sportmarketing
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Strategic market creation : a new perspective on marketing and innovation management
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Breaking the mould : characteristics and consequences of becoming market orientated in Australian meat retailing
Insch, Andrea
- In:
Market orientation : transforming food and agribusiness …
,
(pp. 229-244)
.
2010
Persistent link: https://www.econbiz.de/10010474607
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2
Market orientation when customers seem content with the status quo : observations from Indian agri-business and a case study
Raj, S. P.
;
Adhikari, Atanu
- In:
Market orientation : transforming food and agribusiness …
,
(pp. 208-228)
.
2010
Persistent link: https://www.econbiz.de/10010474608
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3
Communication between actors of food chains : case studies of two organic food chains in Finland
Rönni, Päivi
;
Kottila, Marja-Riitta
- In:
Market orientation : transforming food and agribusiness …
,
(pp. 171-186)
.
2010
Persistent link: https://www.econbiz.de/10010474610
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4
Improving market orientation in the Scottish beef supply chain through performance-related communications : the case of the McIntosh Donald Beef Producer Club and Qboxanalysis
Leat, Philip M.
;
Revoredo Giha, César L.
; …
- In:
Market orientation : transforming food and agribusiness …
,
(pp. 83-103)
.
2010
Persistent link: https://www.econbiz.de/10010474615
Saved in:
5
Implementing market orientation in industrial firms : a multiple case study
Beverland, Michael B.
;
Lindgreen, Adam
- In:
Market orientation : transforming food and agribusiness …
,
(pp. 27-49)
.
2010
Persistent link: https://www.econbiz.de/10010474618
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