//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
type_genre:"Case study"
~person:"Blakeman, Robyn"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing management"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Advertising
2
Advertising media
2
Marketing management
2
Marketingmanagement
2
Werbeträger
2
Werbung
2
Mediaplanung
1
Werbeplanung
1
more ...
less ...
Type of publication
All
Book / Working Paper
2
Type of publication (narrower categories)
All
Case study
Fallstudie
2
Glossar enthalten
2
Glossary included
2
Lehrbuch
2
Textbook
2
Language
All
English
2
Author
All
Blakeman, Robyn
Bruhn, Manfred
6
Kotler, Philip
6
Bieger, Thomas
5
Foroudi, Pantea
5
Hollensen, Svend
5
Piercy, Nigel
5
Adhikari, Atanu
4
Armstrong, Gary
4
Foroudi, Mohammad Mahdi
4
Homburg, Christian
4
Opresnik, Marc Oliver
4
Tesar, George
4
Backhaus, Klaus
3
Blythe, Jim
3
Ceyp, Michael H.
3
Keller, Kevin Lane
3
Kerin, Roger A.
3
Meffert, Heribert
3
Peterson, Robert A.
3
Quelch, John A.
3
Saunders, John A.
3
Schneider, Helmut
3
Wong, Veronica
3
Abratt, Russell
2
Baines, Paul
2
Balmer, John M. T.
2
Bendixen, Michael
2
Bertini, Marco
2
Birnbaum, Daniel
2
Bischopinck, Yvonne von
2
Bjerre, Mogens
2
Brennan, Ross
2
Carù, Antonella
2
Ceyp, Michael
2
Chapman, Merrill R.
2
Cravens, David W.
2
Doole, Isobel
2
Eckardt, Gordon H.
2
Fischer, Andreas
2
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Integrated marketing communication : creative strategy from idea to implementation
Blakeman, Robyn
-
2018
-
Third edition
Persistent link: https://www.econbiz.de/10011750918
Saved in:
2
Integrated marketing communication : creative strategy from idea to implementation
Blakeman, Robyn
-
2015
-
Second Edition
Persistent link: https://www.econbiz.de/10010474761
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->