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Search: subject_exact:"Internet-Marketing"
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Social Branding : Strategien - Praxisbeispiele - Perspektiven
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9
Handbook of research on integrating social media into strategic marketing
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Crowdfunding : the corporate era
3
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Harvard-Business-Manager : das Wissen der Besten
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Harvard business review : HBR
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CSR und Digitalisierung : der digitale Wandel als Chance und Herausforderung für Wirtschaft und Gesellschaft
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Chandos Publishing social media series
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Das Internet der Zukunft : bewährte Erfolgstreiber und neue Chancen ; Wolfgang Fritz zum 60. Geburtstag
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Dialogmarketing Perspektiven 2009/2010 : Tagungsband 4. Wissenschaftlicher Interdisziplinärer Kongress für Dialogmarketing
1
Die Produktivität von Musikkulturen
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Discourse, identities and genres in corporate communication : sponsorship, advertising and organizational communication
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E-adoption and socio-economic impacts : emerging infrastructural effects
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E-business managerial aspects, solutions and case studies
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E-marketing ; Vol. 2
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E-marketing ; Vol. 3
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E-marketing in developed and developing countries : emerging practices
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ECONIS (ZBW)
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YouTube
Holm, Josef
- In:
Crowdfunding : the corporate era
,
(pp. 46-62)
.
2015
Persistent link: https://www.econbiz.de/10011301271
Saved in:
52
Chrysler
Marom, Dan
;
Berg Grell, Kevin
- In:
Crowdfunding : the corporate era
,
(pp. 41-45)
.
2015
Persistent link: https://www.econbiz.de/10011301272
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53
How companies succeed in social business : case studies and lessons from Adobe, Cisco, Unisys, and 18 more brands
Santos, Shawn
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011304259
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54
Werttreiber Fanpage-Engagement : Erfolgsfaktoren zur Integration von Markenfans
Wolter, Lisa-Charlotte
;
Fantapié Altobelli, Claudia
- In:
Interaktive Wertschöpfung durch Dienstleistungen : …
,
(pp. 701-725)
.
2015
Persistent link: https://www.econbiz.de/10010532531
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55
Social – local – mobile : the future of location-based services
Heinemann, Gerrit
;
Gaiser, Christian
-
2015
Persistent link: https://www.econbiz.de/10010441685
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56
Social media and marketing : the evolution of Tottenham Hotspur Football Club
Cohen, Ivan K.
- In:
Handbook of research on integrating social media into …
,
(pp. 324-339)
.
2015
Persistent link: https://www.econbiz.de/10011294560
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57
Social network analysis visualization : a Facebook case study
Mohana Shanmugam
;
Yusmadi Yah Jusoh
;
Rozi Nor Haizan Nor
; …
- In:
Handbook of research on integrating social media into …
,
(pp. 257-270)
.
2015
Persistent link: https://www.econbiz.de/10011294583
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58
Value co-creation, social media, and Marketing 3.0 : towards the search for competitive advantage in firms
Garcia-Haro, Maria Angeles
;
Martinez-Ruiz, Maria Pilar
; …
- In:
Handbook of research on integrating social media into …
,
(pp. 99-119)
.
2015
Persistent link: https://www.econbiz.de/10011294609
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59
Understanding the use of social media for employer branding
Wolf, Maxim Viktor
;
Sims, Julian
;
Yang, Huadong
- In:
Handbook of research on integrating social media into …
,
(pp. 46-72)
.
2015
Persistent link: https://www.econbiz.de/10011294619
Saved in:
60
Customer-to-customer relationship management (CCRM) : how marketers can successfully engage consumers online
Kim, Molan
;
Thompson, Scott A.
- In:
Strong brands, strong relationships
,
(pp. 185-200)
.
2015
Persistent link: https://www.econbiz.de/10011313571
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