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type_genre:"Government document"
~person:"Santos, Manuel Alonso dos"
~subject:"Electronic Banking"
~type_genre:"Aufsatz in Zeitschrift"
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Electronic Banking
Beziehungsmarketing
2
Consumer behaviour
2
Customer satisfaction
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Electronic banking
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Kundenzufriedenheit
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Mobile Business
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Mobile banking
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Mobilkommunikation
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Relationship marketing
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satisfaction
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trust
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use
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customer loyalty
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loyalty
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Santos, Manuel Alonso dos
Shaikh, Aijaz A.
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Asongu, Simplice
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Jebarajakirthy, Charles
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Zhou, Tao
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Abedi, Helya
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Journal of promotion management : innovations in planning and applied research
1
Technology analysis & strategic management
1
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ECONIS (ZBW)
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Determinants of mobile banking users' loyalty
Santos, Manuel Alonso dos
;
Soto-Fuentes, Y.
; …
- In:
Journal of promotion management : innovations in …
26
(
2020
)
5
,
pp. 615-633
Persistent link: https://www.econbiz.de/10012258072
Saved in:
2
Unobserved heterogeneity and the importance of customer loyalty in mobile banking
Liébana-Cabanillas, F.
;
Santos, Manuel Alonso dos
; …
- In:
Technology analysis & strategic management
29
(
2017
)
9
,
pp. 1015-1032
Persistent link: https://www.econbiz.de/10011739777
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