//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
type_genre:"Lehrbuch"
~isPartOf:"McGraw-Hill/Irwin series in marketing"
~isPartOf:"The Irwin series in management and the behavioral sciences"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"United States"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
USA
14
United States
14
Betriebswirtschaftslehre
7
Business economics
7
Theorie
5
Theory
5
Marketing management
3
Marketingmanagement
3
AuĂenwirtschaftstheorie
2
Business organization
2
Consumer behaviour
2
International business research
2
International economics
2
Internationale Betriebswirtschaftslehre
2
Konsumentenverhalten
2
Management
2
Multinationales Unternehmen
2
Transnational corporation
2
Unternehmensorganisation
2
Verbraucherverhalten
2
Arbeitsbeziehungen
1
Berufsbildung
1
Collective bargaining
1
Collective bargaining theory
1
Employment relations
1
Enterprise
1
Entrepreneurship
1
Entrepreneurship approach
1
Environmental protection
1
Handelsvertretung
1
Human capital
1
Humankapital
1
Innovation
1
Market research
1
Marketing
1
Marketingkonzept
1
Marktforschung
1
Risikokapital
1
Salespeople
1
Selling
1
more ...
less ...
Type of publication
All
Book / Working Paper
14
Type of publication (narrower categories)
All
Lehrbuch
Textbook
14
Glossar enthalten
6
Glossary included
6
CD-ROM, DVD
2
Collection of articles of several authors
1
Handbook
1
Handbuch
1
Sammelwerk
1
more ...
less ...
Language
All
English
14
Author
All
Bateman, Thomas S.
1
Bearden, William O.
1
Best, Roger J.
1
Byars, Lloyd L.
1
Coney, Kenneth A.
1
Dingee, Alexander L.
1
Futrell, Charles M.
1
Grosse, Robert Edward
1
Hawkins, Del I.
1
Ingram, Thomas N.
1
Katz, Harry Charles
1
Koch, Eric C.
1
Kochan, Thomas A.
1
Kujawa, Duane
1
LaForge, Raymond W.
1
Lehmann, Donald R.
1
Olson, Jerry C.
1
Pearce, John A.
1
Peter, Jerome Paul
1
Robey, Daniel
1
Robinson, Richard B.
1
Robock, Stefan Hyman
1
Rue, Leslie W.
1
Simmonds, K. R.
1
Smollen, Leonard E.
1
Sturdivant, Frederick D.
1
Timmons, Jeffry A.
1
Winer, Russell S.
1
Zeithaml, Carl P.
1
more ...
less ...
Published in...
All
McGraw-Hill/Irwin series in marketing
The Irwin series in management and the behavioral sciences
The Addison-Wesley series in economics
80
Always learning
29
The McGraw-Hill/Irwin series in finance, insurance, and real estate
26
The Dryden Press series in economics
18
The Irwin series in economics
16
Internationale StandardlehrbĂźcher der Wirtschafts- und Sozialwissenschaften
15
The McGraw-Hill series economics
15
The Dryden Press series in finance
14
The Pearson series in economics
14
University casebook series
14
McGraw-Hill series in management
12
The HarperCollins series in economics
11
McGraw-Hill higher education
10
The McGraw-Hill/Irwin series in finance, insurance and real estate
9
Irwin publications in economics
8
Lehrbuch
8
Prentice Hall series in economics
8
Wiley finance series
8
Schaum's outline series
7
The Addison-Wesley series in finance
7
Wiley series in management
6
Wolls Lehr- und HandbĂźcher der Wirtschafts- und Sozialwissenschaften
6
Aspen casebook series
5
Carolina Academic Press understanding series
5
Examples & explanations
5
Hoover Institution studies
5
McGraw-Hill series in finance
5
The Harcourt College Publishers series in management
5
Wiley finance
5
Connecting core competencies series
4
A Touchstone book
3
Addison-Wesley series in economics
3
Black letter series
3
Demystified series
3
Economics series
3
McGraw-Hill series in agricultural economics
3
Neue Ăśkonomische Grundrisse
3
Prentice Hall Series in Economics
3
more ...
less ...
Source
All
ECONIS (ZBW)
14
Showing
1
-
10
of
14
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Fundamentals of selling : customers for life through service
Futrell, Charles M.
-
2006
-
9. ed.
Persistent link: https://www.econbiz.de/10002346642
Saved in:
2
Consumer behavior and marketing strategy
Peter, Jerome Paul
;
Olson, Jerry C.
-
2005
-
7. ed
Persistent link: https://www.econbiz.de/10001855752
Saved in:
3
Marketing : principles & perspectives
Bearden, William O.
;
Ingram, Thomas N.
;
LaForge, Raymond W.
-
2004
-
4. ed, international ed.
Persistent link: https://www.econbiz.de/10001700495
Saved in:
4
Consumer behavior : building marketing strategy
Hawkins, Del I.
;
Best, Roger J.
;
Coney, Kenneth A.
-
2004
-
9. ed., internat. ed.
Persistent link: https://www.econbiz.de/10001725923
Saved in:
5
Analysis for marketing planning
Lehmann, Donald R.
;
Winer, Russell S.
-
2002
-
5. ed.
Persistent link: https://www.econbiz.de/10001554846
Saved in:
6
Management : function and strategy
Bateman, Thomas S.
-
1990
-
1. ed.
Persistent link: https://www.econbiz.de/10013481490
Saved in:
7
International business and multinational enterprises
Robock, Stefan Hyman
;
Simmonds, K. R.
-
1989
-
4. ed
Persistent link: https://www.econbiz.de/10000761707
Saved in:
8
Strategic management : strategy formulation and implementation
Pearce, John A.
;
Robinson, Richard B.
-
1988
-
3. ed
Persistent link: https://www.econbiz.de/10000752740
Saved in:
9
Collective bargaining and industrial relations : from theory to policy and practice
Kochan, Thomas A.
;
Katz, Harry Charles
-
1988
-
2. ed.
Persistent link: https://www.econbiz.de/10000769882
Saved in:
10
International business : theory and managerial applications
Grosse, Robert Edward
;
Kujawa, Duane
-
1988
Persistent link: https://www.econbiz.de/10000760057
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->