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type_genre:"Marktinformation"
~subject:"Consumer goods industry"
~type_genre:"Book section"
~type_genre:"Multi-volume publication"
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Brand management ; Vol. 1
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Rural marketing in India : a case study of consumer durables
Kumar, Rahul
;
Abdin, Md. Shahnawaz
- In:
Geo-economic perspectives in the global environment
,
(pp. 157-170)
.
2022
Persistent link: https://www.econbiz.de/10014235137
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2
Multi-criteria distribution planning model for a consumer goods company
Cintron, Aixa L.
- In:
Multiple criteria decision making in supply chain management
,
(pp. 131-160)
.
2016
Persistent link: https://www.econbiz.de/10011509605
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3
The consumer goods distribution sector in Armenia
Poladyan, Karine
- In:
Competition policies and consumer welfare : corporate …
,
(pp. 54-74)
.
2016
Persistent link: https://www.econbiz.de/10011595814
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4
Ethical business practices and consumers' purchase intentions for a fast moving consumer good in Hong Kong
Leung, Sai Yiu Francis
;
Pires, Guilherme
;
Rosenberger, …
-
2013
Persistent link: https://www.econbiz.de/10011938646
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5
Exploring the brand value-shareholder value nexus for consumer goods companies
Kerin, Roger A.
;
Sethuraman, Raj
-
2010
Persistent link: https://www.econbiz.de/10003924129
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Success factors of line extensions of fast-moving consumer goods
Nijssen, E. J.
-
2010
Persistent link: https://www.econbiz.de/10003924415
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7
BranchenBericht / FMCG
Axel Springer AG
-
Hamburg : Springer
-
Nachgewiesen 2009; damit Ersch. eingest.
Persistent link: https://www.econbiz.de/10003861535
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8
Massenmedien, Werbung und Märkte : eine wirtschaftstheoretische Analyse
Pethig, Rüdiger
-
2003
Persistent link: https://www.econbiz.de/10001774753
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