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type_genre:"Mehrbändiges Werk"
~person:"Cao, Qingning"
~type_genre:"Article in journal"
~type_genre:"Case study"
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Search: subject_exact:"Bundling strategy"
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Bundling strategy
5
Leistungsbündel
5
Preismanagement
4
Pricing strategy
4
Theorie
4
Theory
4
Distribution channel
2
Lieferkette
2
Preisdifferenzierung
2
Price discrimination
2
Supply chain
2
Vertriebsweg
2
Agency selling
1
Agency theory
1
Bundling
1
Channel
1
Concession extraction
1
Digital goods
1
Digitale Güter
1
Downstream bundling
1
Einzelhandel
1
Lieferantenmanagement
1
Manufacturer-initiated bundling
1
Monopol
1
Monopoly
1
Prinzipal-Agent-Theorie
1
Retail trade
1
Retailer-initiated bundling
1
Selling
1
Supplier relationship management
1
Supply chains
1
Upstream bundling
1
Verkauf
1
bundling
1
decentralized channel
1
digital goods
1
limited supply
1
mixed bundling
1
pure bundling
1
supply-driven bundling
1
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Mehrbändiges Werk
Article in journal
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English
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Cao, Qingning
Gebauer, Heiko
31
Kohtamäki, Marko
26
Kowalkowski, Christian
25
Parida, Vinit
25
Baines, Tim
14
Raddats, Chris
14
Rabetino, Rodrigo
13
Vendrell-Herrero, Ferran
12
Ulaga, Wolfgang
11
Bigdeli, Ali Ziaee
10
Kindström, Daniel
10
Vaillant, Yancy
9
Wincent, Joakim
9
Burton, Jamie
8
Sjödin, Rönnberg David
8
Witell, Lars
8
Bustinza, Oscar F.
7
Choi, Jay Pil
7
Derudder, Ben
7
Lafuente, Esteban
7
Lay, Gunter
7
Nordin, Fredrik
7
Parry, Glenn
7
Ahlert, Dieter
6
Durugbo, Christopher
6
Erkoyuncu, John Ahmet
6
Fleisch, Elgar
6
Heidling, Eckhard
6
Huikkola, Tuomas
6
Paiola, Marco
6
Saccani, Nicola
6
Zolkiewski, Judy
6
Bhargava, Hemant K.
5
Biege, Sabine
5
Coreynen, Wim
5
Eggert, Andreas
5
Hakanen, Taru
5
Hallikas, Jukka
5
Kreye, Melanie E.
5
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Transportation research / E : an international journal
2
Journal of retailing
1
Production and operations management : an international journal of the Production and Operations Management Society
1
Production and operations management : the flagship research journal of the Production and Operations Management Society
1
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ECONIS (ZBW)
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1
Supplier versus platform bundling : optimal strategies under agency selling
Tang, Yuanzhao
;
Perera, Sandun C.
;
Cao, Qingning
;
Ji, Xiang
- In:
Transportation research / E : an international journal
179
(
2023
),
pp. 1-22
Persistent link: https://www.econbiz.de/10014487557
Saved in:
2
Manufacturer- versus retailer-initiated bundling : implications for the supply chain
Cao, Qingning
;
Tang, Yuanzhao
;
Perera, Sandun
;
Zhang, …
- In:
Transportation research / E : an international journal
157
(
2022
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013169907
Saved in:
3
Impact of channel structure on a manufacturer's bundling decision with an application to digital goods
Cao, Qingning
;
Geng, Xianjun
;
Zhang, Jun
- In:
Production and operations management : the flagship …
31
(
2022
)
4
,
pp. 1679-1697
Persistent link: https://www.econbiz.de/10013273825
Saved in:
4
Strategic role of retailer bundling in a distribution channel
Cao, Qingning
;
Geng, Xianjun
;
Zhang, Jun
- In:
Journal of retailing
91
(
2015
)
1
,
pp. 50-67
Persistent link: https://www.econbiz.de/10010500760
Saved in:
5
The impact of limited supply on a firm's bundling strategy
Cao, Qingning
;
Stecke, Kathryn E.
;
Zhang, Jun
- In:
Production and operations management : an international …
24
(
2015
)
12
,
pp. 1931-1944
Persistent link: https://www.econbiz.de/10011428190
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