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type_genre:"Reprint"
~subject:"Justice"
~type_genre:"Book section"
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Pricing perspectives : marketing and management implications of new theories and applications
2
Legends in marketing
1
Neuroeconomics
1
Trade show management : planning, implementing and controlling of trade shows, conventions and events
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The effect of glucose consumption on customers' price fairness perception
Linzmajer, Marc
;
Hubert, Anita Mirja
;
Eberhardt, Tim
; …
- In:
Neuroeconomics
,
(pp. 7-49)
.
2014
Persistent link: https://www.econbiz.de/10010360420
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2
Price fairness
Monroe, Kent B.
-
2011
Persistent link: https://www.econbiz.de/10009238855
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3
Reference points beyond price : fairness effects in customer choices
Mathies, Christine
- In:
Pricing perspectives : marketing and management …
,
(pp. 99-118)
.
2008
Persistent link: https://www.econbiz.de/10003775065
Saved in:
4
Exploring the role of information and trust in price fairness judgments
Rothenberger, Sandra
;
Grewal, Dhruv
;
Iyer, Gopalkrishnan R.
- In:
Pricing perspectives : marketing and management …
,
(pp. 147-158)
.
2008
Persistent link: https://www.econbiz.de/10003775071
Saved in:
5
Pricing of trade fair services
Holzner, Anna
- In:
Trade show management : planning, implementing and …
,
(pp. 699-716)
.
2005
Persistent link: https://www.econbiz.de/10003142951
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