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type_genre:"Reprint"
~subject:"Marketing management"
~type_genre:"Bibliografie"
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The evolution of integrated marketing communications : the customer-driven marketplace
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Marketing : eine Einführung in die marktorientierte Unternehmensführung : mit 58 Übungsaufgaben und Lösungshinweisen
Olbrich, Rainer
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2022
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3., vollständig überarbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10012807106
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Das Internet der Zukunft : bewährte Erfolgstreiber und neue Chancen ; Wolfgang Fritz zum 60. Geburtstag
Wagner, Udo
(
ed.
);
Fritz, Wolfgang
(
honouree
); …
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2011
-
1. Aufl.
Persistent link: https://www.econbiz.de/10009243480
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Integrated marketing communications : from media channels to digital connectivity
Mulhern, Frank
- In:
The evolution of integrated marketing communications : …
,
(pp. 11-27)
.
2011
Persistent link: https://www.econbiz.de/10009232925
Saved in:
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Strategic Internet marketing
Dann, Susan J.
;
Dann, Stephen
-
2004
-
2nd ed
Persistent link: https://www.econbiz.de/10003087476
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