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type_genre:"Sammelwerk"
~person:"Kotabe, Masaaki"
~person:"Meffert, Heribert"
~subject:"Internationales Marketing"
~type_genre:"Reference book"
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The SAGE handbook of international marketing
Kotabe, Maasaki
(
contributor
);
Kotabe, Masaaki
(
ed.
)
-
2009
Persistent link: https://www.econbiz.de/10003744564
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2
International brand management : Dokumentation des Workshops vom 1. Dezember 1995
Meffert, Heribert
(
contributor
)
-
1996
Persistent link: https://www.econbiz.de/10013330151
Saved in:
3
Marktorientierte Unternehmensführung im Umbruch : Effizienz und Flexibilität als Herausforderungen des Marketing
Bruhn, Manfred
(
ed.
);
Meffert, Heribert
(
contributor
); …
-
1994
Persistent link: https://www.econbiz.de/10000423352
Saved in:
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