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type_genre:"Thesis"
~isPartOf:"Essays on strategic price bundling in retail banking"
~type_genre:"Article in journal"
~type_genre:"Book section"
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Bundling strategy
5
Leistungsbündel
5
Personal banking
5
Privatkundengeschäft
5
Students
2
Studierende
2
Consumers
1
Cost function
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Europa
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Article
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English
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Mankila, Merja
5
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Essays on strategic price bundling in retail banking
Die Bank
59
The international journal of bank marketing : IJBM
48
Journal of financial services marketing : JFSM
30
Achieving excellence in retail banking
28
Bank-Archiv : Zeitschrift für das gesamte Bank- und Börsenwesen : journal of banking and financial research
18
Europäische Hochschulschriften / 5
18
Journal of retailing and consumer services
16
Bank-Praktiker : rechtssicher, revisionsfest, risikogerecht
13
Journal of banking & finance
13
Bank- und finanzwirtschaftliche Forschungen
11
Reihe: Financial planning
10
International journal of bank marketing
9
The service industries journal
9
Zeitschrift für das gesamte Kreditwesen : Pflichtblatt der Frankfurter Wertpapierbörse
9
Gabler Edition Wissenschaft
8
The journal of services marketing
7
Erfolgsfaktor Kundenorientierung : aktuelle Ansätze in der Vermögensberatung aus Sicht unterschiedlicher Marktteilnehmer
6
Financial innovation in retail and corporate banking
6
Journal of financial services marketing
6
Journal of payments strategy & systems
6
Revue d'économie financière : revue trimestrielle de l'Association Europe finances régulations
6
Risikoprofiling von Anlegern : Kundenprofile treffend analysieren und in der Beratung nutzen
6
Schriftenreihe des zeb
6
The international journal of human resource management
6
The journal of credit risk : published quarterly by Incisive Media
6
Bankenwettbewerb : Positionierung im Privatkundengeschäft : 8. Norddeutscher Bankentag
5
Banks and bank systems : international research journal
5
International journal of financial services management : IJFSM
5
Journal of Asian finance, economics and business : JAFEB
5
Journal of financial regulation and compliance : an international journal
5
Reihe: Katallaktik
5
Statistiken / Oesterreichische Nationalbank : Daten & Analysen
5
Thunderbird international business review
5
Aspekte der Digitalisierung in Banken
4
Banking and information technology : BIT ; a strategic report for top management
4
Bankinnovationen
4
Gabler Edition Wissenschaft / Schriften zum europäischen Management
4
Global business review
4
Hochschulschriften zur Betriebswirtschaftslehre
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ECONIS (ZBW)
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Adding value to relationships through price bundling strategies in retail banking
Mankila, Merja
- In:
Essays on strategic price bundling in retail banking
,
(pp. 63-84)
.
2002
Persistent link: https://www.econbiz.de/10001673445
Saved in:
2
Focusing on customer retention strategy in price bundling
Mankila, Merja
- In:
Essays on strategic price bundling in retail banking
,
(pp. 85-114)
.
2002
Persistent link: https://www.econbiz.de/10001673448
Saved in:
3
Application of price bundling strategies in retail banking in Europe
Mankila, Merja
- In:
Essays on strategic price bundling in retail banking
,
(pp. 117-151)
.
2002
Persistent link: https://www.econbiz.de/10001673449
Saved in:
4
Attracting students in retail banking through price bundling
Mankila, Merja
- In:
Essays on strategic price bundling in retail banking
,
(pp. 153-186)
.
2002
Persistent link: https://www.econbiz.de/10001673451
Saved in:
5
Retaining students in retail banking through price bundling
Mankila, Merja
- In:
Essays on strategic price bundling in retail banking
,
(pp. 187-214)
.
2002
Persistent link: https://www.econbiz.de/10001673453
Saved in:
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