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Datenschutz
Customer data
5
Kundendaten
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Consumer behaviour
4
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4
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3
Preisdifferenzierung
3
Price discrimination
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Mazurek, Grzegorz
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Małagocka, Karolina
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Regner, Tobias
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Riener, Gerhard
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Shy, Oz
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Stenbacka, Rune
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Business horizons
Journal of economics & management strategy : JEMS
SpringerLink / Bücher
3
Innovatives Markenmanagement
2
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Electronic markets : the international journal on networked business
1
Ethical issues in e-business : models and frameworks
1
European journal of operational research : EJOR
1
Foundations and trends in marketing : FTMKT
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business research : JBR
1
Journal of competition law & economics
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of retailing and consumer services
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Media and change management : creating a path for new content formats, business models, consumer roles, and business responsibility
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NBER working paper series
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Psychology & marketing
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The Rand journal of economics
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The international review of retail, distribution and consumer research
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ECONIS (ZBW)
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What if you ask and they say yes? : consumers' willingness to disclose personal data is stronger than you think
Mazurek, Grzegorz
;
Małagocka, Karolina
- In:
Business horizons
62
(
2019
)
6
,
pp. 751-759
Persistent link: https://www.econbiz.de/10012129193
Saved in:
2
Privacy is precious : on the attempt to lift anonymity on the internet to increase revenue
Regner, Tobias
;
Riener, Gerhard
- In:
Journal of economics & management strategy : JEMS
26
(
2017
)
2
,
pp. 318-336
Persistent link: https://www.econbiz.de/10011732575
Saved in:
3
Customer privacy and competition
Shy, Oz
;
Stenbacka, Rune
- In:
Journal of economics & management strategy : JEMS
25
(
2016
)
3
,
pp. 539-562
Persistent link: https://www.econbiz.de/10011559886
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