//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~accessRights:"restricted"
~isPartOf:"California management review"
~isPartOf:"Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology"
~isPartOf:"Journal of management research"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Neuromarketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Neuromarketing
3
Consumer behaviour
2
Konsumentenverhalten
2
Market research
2
Marktforschung
2
Consumer behavior
1
FMRI
1
Marketing
1
Neuroeconomics
1
Neuroimaging
1
Neuroscience
1
Neurowissenschaften
1
Neuroökonomie
1
USA
1
United States
1
consumer behavior
1
marketing
1
marketing research
1
more ...
less ...
Online availability
All
Undetermined
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Galib, Md Hasan
1
Giraldi, Janaina de Moura Engracia
1
Hammou, Khalid Ait
1
Hsu, Ming
1
Melloul, Jihane
1
Oliveira, Jorge Henrique Caldeira de
1
Rozan Fortunato, Vitor Costa
1
more ...
less ...
Published in...
All
California management review
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
Journal of management research
SpringerLink / Bücher
18
Springer eBook Collection
13
Journal of business research : JBR
9
Analyzing the strategic role of neuromarketing and consumer neuroscience
7
Journal of retailing and consumer services
6
Developing relationships, personalization, and data herald in marketing 5.0
4
Marketing mit allen Sinnen : Chancen der multisensualen Kundenkommunikation
4
Journal of advertising research
3
Journal of consumer behaviour
3
Organizational research methods : ORM
3
Psychology & marketing
3
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
2
Asia Pacific journal of marketing and logistics
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of consumer behaviour : an international research review
2
Journal of marketing management : MM
2
Lehrbuch
2
MERCATI E COMPETITIVITÀ
2
Markenkommunikation und Beziehungsmarketing
2
Marketing Communications and Brand Development in Emerging Economies Volume I : Contemporary and Future Perspectives
2
Palgrave Studies in Cross-disciplinary Business Research, In Association with EuroMed Academy of Business
2
Research
2
Science meets Practice
2
Springer eBook Collection / Business and Economics
2
Springer eBook Collection / Business and Management
2
Springer eBooks / Business and Economics
2
The journal of product & brand management
2
The marketing review
2
essentials
2
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
1
Advances in Spatial Science
1
Australasian marketing journal
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Brand the Future : systematische Markenentwicklung im B2B
1
Business history
1
Creative and Knowledge Society
1
Decision
1
Developing digital marketing : relationship perspectives
1
more ...
less ...
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Neuromarketing : inside the mind of the consumer
Hsu, Ming
- In:
California management review
59
(
2017
)
4
,
pp. 5-22
Persistent link: https://www.econbiz.de/10011743507
Saved in:
2
A review of studies on neuromarketing : practical results, techniques, contributions and limitations
Rozan Fortunato, Vitor Costa
;
Giraldi, Janaina de Moura …
- In:
Journal of management research
6
(
2014
)
2
,
pp. 201-220
Persistent link: https://www.econbiz.de/10010430611
Saved in:
3
The contributions of neuromarketing in marketing research
Hammou, Khalid Ait
;
Galib, Md Hasan
;
Melloul, Jihane
- In:
Journal of management research
5
(
2013
)
4
,
pp. 20-33
Persistent link: https://www.econbiz.de/10010206092
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->