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~isPartOf:"Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group"
~isPartOf:"Journal of marketing"
~type_genre:"Aufsatz in Zeitschrift"
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Consumer behaviour
274
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Palmatier, Robert W.
6
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4
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Lu, Xianghua
4
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
Journal of marketing
Journal of retailing and consumer services
1,533
Journal of business research : JBR
1,403
International journal of hospitality management
518
International journal of consumer studies
314
Asia Pacific journal of marketing and logistics
280
Psychology & marketing
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193
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Journal of the Academy of Marketing Science
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Marketing intelligence & planning
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The international review of retail, distribution and consumer research
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Food policy : economics planning and politics of food and agriculture
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Marketing letters : a journal of research in marketing
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
132
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Journal of fashion marketing and management
127
Journal of economic behavior & organization : JEBO
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Journal of business ethics : JOBE
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Tourism management perspectives : TMP
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Journal of global marketing
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International journal of retail and distribution management
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ECONIS (ZBW)
274
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1
Robo-advisors and investment intention : a perspective of value-based adoption
Hong, Xianpei
;
Pan, Liwei
;
Gong, Yeming
;
Chen, Qian
- In:
Information & management : the internat. journal of …
60
(
2023
)
6
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014459261
Saved in:
2
The effectiveness of membership-based free shipping : an empirical investigation of consumers' purchase behaviors and revenue contribution
Guo, Fangfei
;
Liu, Yan
- In:
Journal of marketing
87
(
2023
)
6
,
pp. 869-888
Persistent link: https://www.econbiz.de/10014432720
Saved in:
3
"Choozing" the best spelling : consumer response to unconventionally spelled brand names
Costello, John P.
;
Walker, Jesse
;
Walker Reczek, Rebecca
- In:
Journal of marketing
87
(
2023
)
6
,
pp. 889-905
Persistent link: https://www.econbiz.de/10014432738
Saved in:
4
A meta-analysis of brand extension success : the effects of parent brand equity and extension fit
Peng, Chenming
;
Bijmolt, Tammo H. A.
;
Völckner, Franziska
- In:
Journal of marketing
87
(
2023
)
6
,
pp. 906-927
Persistent link: https://www.econbiz.de/10014432740
Saved in:
5
The negative and positive consequences of placing nonpromoted products next to promoted products
Kan, Christina
;
Liu, Yan
;
Lichtenstein, Donald R.
; …
- In:
Journal of marketing
87
(
2023
)
6
,
pp. 928-948
Persistent link: https://www.econbiz.de/10014432748
Saved in:
6
Behind the scenes : the role of writing guideline design in online charitable crowdfunding market
Zhang, Xiaorong
;
Huang, Hailiang
;
Xiao, Shengsheng
- In:
Information & management : the internat. journal of …
60
(
2023
)
7
,
pp. 1-20
Persistent link: https://www.econbiz.de/10014434720
Saved in:
7
The motivation paradox : understanding contradictory effects of awards on contribution quantity versus quality in virtual community
Banerjee, Shankhadeep
;
Bhattacharyya, Samadrita
;
Bose, …
- In:
Information & management : the internat. journal of …
60
(
2023
)
7
,
pp. 1-16
Persistent link: https://www.econbiz.de/10014434726
Saved in:
8
The effects of social media posts' characteristics on customer engagement : evidence from WeChat
Xu, Yue
;
Chen, Weiping
;
Ow, Terence T.
- In:
Information & management : the internat. journal of …
60
(
2023
)
7
,
pp. 1-19
Persistent link: https://www.econbiz.de/10014434728
Saved in:
9
Unraveling the behavioral influence of social media on phishing susceptibility : a Personality-Habit-Information Processing model
Frauenstein, Edwin Donald
;
Flowerday, Stephen
;
Mishi, Syden
- In:
Information & management : the internat. journal of …
60
(
2023
)
7
,
pp. 1-28
Persistent link: https://www.econbiz.de/10014434741
Saved in:
10
The "holiday effect" in consumer satisfaction : evidence from review ratings
Deng, Lingfei
;
Ye, Qiang
;
Xu, DaPeng
;
Sun, Fangfang
- In:
Information & management : the internat. journal of …
60
(
2023
)
7
,
pp. 1-21
Persistent link: https://www.econbiz.de/10014434743
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