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~accessRights:"restricted"
~isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
~isPartOf:"Service business"
~person:"Kang, Inwon"
~subject:"Informationsverhalten"
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Informationsverhalten
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Dienstleistungsqualität
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
Service business
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Advertising strategy for outbound travel services
Kang, Inwon
;
Cheon, Deokhee
;
Shin, Matthew M.
- In:
Service business
5
(
2011
)
4
,
pp. 361-380
Persistent link: https://www.econbiz.de/10009535222
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