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Managing user-generated content : a dynamic rational expectations equilibrium approach
Ahn, Dae-Yong
;
Duan, Jason A.
;
Mela, Carl F.
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
2
,
pp. 284-303
Persistent link: https://www.econbiz.de/10011459519
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