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~accessRights:"restricted"
~language:"eng"
~person:"Andrade, Lucas Magalhães de"
~subject:"Konsumentenverhalten"
~subject:"incentives"
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Konsumentenverhalten
incentives
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Consumer-brand social distance
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Andrade, Lucas Magalhães de
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Journal of retailing and consumer services
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How
motivations
for CSR and consumer-brand social distance influence consumers to adopt pro-social behavior
Mantovani, Danielle
;
Andrade, Lucas Magalhães de
; …
- In:
Journal of retailing and consumer services
36
(
2017
),
pp. 156-163
Persistent link: https://www.econbiz.de/10011697964
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