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~person:"Svensson, Göran"
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Search: subject:"Relationship marketing"
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Relationship marketing
22
Beziehungsmarketing
18
Lieferantenmanagement
14
Supplier relationship management
14
Customer satisfaction
11
Kundenzufriedenheit
11
B-to-B-Marketing
9
Business-to-business marketing
9
Confidence
9
Vertrauen
9
Trust
8
Arbeitszufriedenheit
6
Job satisfaction
6
Selling
6
Verkauf
6
commitment
6
satisfaction
6
trust
5
Commitment
4
Economic satisfaction
4
KMU
4
SME
4
Salespeople
4
South Africa
4
Südafrika
4
Verkaufspersonal
4
business relationships
4
relationship marketing
4
META-RELQUAL
3
Non-economic satisfaction
3
Performance measurement
3
Performance-Messung
3
coordination
3
Arbeitsleistung
2
Business relationships
2
Cooperation
2
Coordination
2
Dienstleistungsqualität
2
Dienstleistungssektor
2
Job performance
2
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18
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18
research-article
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English
22
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Svensson, Göran
Han, Heesup
38
Hollebeek, Linda D.
36
Kumar, V.
27
Thaichon, Park
27
Rather, Raouf Ahmad
22
Loureiro, Sandra Maria Correia
21
So, Kevin Kam Fung
20
Khan, Imran
19
Kumar, Vikas
19
Palmatier, Robert W.
19
Prentice, Catherine
19
Quach, Sara
19
Ahn, Jiseon
18
Gil Saura, Irene
18
Grönroos, Christian
18
Mattila, Anna S.
18
Itani, Omar S.
17
Vrontis, Demetris
17
Grewal, Dhruv
16
Johnson, Lester W.
16
King, Ceridwyn
16
Klaus, Philipp
16
Rahman, Zillur
16
Roy, Sanjit
16
Japutra, Arnold
15
Karjaluoto, Heikki
15
Leckie, Civilai
15
Balaji, M. S.
14
Sreejesh, S.
14
Agnihotri, Raj
13
Brodie, Roderick J.
13
Bruhn, Manfred
13
Chatterjee, Sheshadri
13
Dwivedi, Yogesh Kumar
13
Eggert, Andreas
13
Homburg, Christian
13
Ruyter, Ko de
13
Sesé, F. Javier
13
Verhoef, Peter C.
13
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The journal of business & industrial marketing
5
Journal of business-to-business marketing
4
International journal of business excellence : IJBEX
2
International journal of procurement management
2
African journal of economic and management studies : AJEMS
1
European Business Review
1
European business review
1
International Journal of Logistics Economics and Globalisation
1
International journal of business excellence
1
International journal of business governance and ethics : IJBGE
1
Journal of contemporary marketing science
1
Management Decision
1
Marketing Intelligence & Planning
1
Supply Chain Management: An International Journal
1
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ECONIS (ZBW)
18
Other ZBW resources
4
RePEc
1
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1
Salespeople's sales performance skills in B2B of services firms : a cross-industrial study
Høgevold, Nils
;
Rodríguez, Rocío
;
Svensson, Göran
; …
- In:
European business review
36
(
2024
)
2
,
pp. 201-224
Persistent link: https://www.econbiz.de/10014513321
Saved in:
2
The antecedents and outcomes of micro-enterprise business banking customers' relationship satisfaction
Van der Merwe, Michelle Caroline
;
Mostert, Pierre
; …
- In:
Journal of business-to-business marketing
31
(
2024
)
1
,
pp. 27-42
Persistent link: https://www.econbiz.de/10014514694
Saved in:
3
The role of trust and commitment as mediators between economic and non-economic satisfaction in sales manager B2B relationships
Ferro-Soto, Carlos
;
Padin, Carmen
;
Svensson, Göran
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
1
,
pp. 235-251
Persistent link: https://www.econbiz.de/10013539060
Saved in:
4
A nomological framework of antecedents and postcedents to satisfaction in purchase and sales business relationships
Guan, Jyh-Liang
;
Lee, Tzong-ru
;
Mostert, Pierre
; …
- In:
Journal of contemporary marketing science
6
(
2023
)
1
,
pp. 46-63
Persistent link: https://www.econbiz.de/10014301512
Saved in:
5
The impact of the relationship commitment and customer integration on supply chain performance
Ruzo-Sanmartín, Emilio
;
Abousamra, Alaa Abdelaziz
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
4
,
pp. 943-957
Persistent link: https://www.econbiz.de/10014227519
Saved in:
6
META-RELQUAL in business relationships : a sales perspective
Høgevold, Nils M.
;
Svensson, Göran
;
Mostert, Pierre
; …
- In:
International journal of business excellence : IJBEX
23
(
2021
)
4
,
pp. 472-497
Persistent link: https://www.econbiz.de/10012514080
Saved in:
7
Virtue ethics in buyer-supplier relationships : a South African study
Mpinganjira, Mercy
;
Roberts-Lombard, Mornay
;
Svensson, …
- In:
International journal of business governance and ethics …
15
(
2021
)
3
,
pp. 285-302
Persistent link: https://www.econbiz.de/10012596413
Saved in:
8
A sequential logic model between sales performance and salesperson satisfaction in B2B markets
Rodríguez, Rocío
;
Høgevold, Nils
;
Otero-Neira, Carmen
; …
- In:
The journal of business & industrial marketing
37
(
2022
)
1
,
pp. 180-194
Persistent link: https://www.econbiz.de/10012797127
Saved in:
9
Balancing reactions and actions between service receivers and service providers to resolve service failures
Magaña Carrillo, Irma
;
Svensson, Göran
;
Otero-Neira, …
- In:
International journal of business excellence : IJBEX
26
(
2022
)
1
,
pp. 20-41
Persistent link: https://www.econbiz.de/10013198109
Saved in:
10
Validating the sequential logic of quality constructs in seller-customer business relationships : antecedents, mediator and outcomes
Høgevold, Nils M.
;
Rodríguez, Rocío
;
Svensson, Göran
; …
- In:
Journal of business-to-business marketing
29
(
2022
)
1
,
pp. 43-67
Persistent link: https://www.econbiz.de/10013178123
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