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~accessRights:"restricted"
~subject:"Banking services"
~subject:"Beziehungsmarketing"
~subject:"Innovation adoption"
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Search: "The international journal of bank marketing : IJBM"
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Banking services
Beziehungsmarketing
Innovation adoption
Consumer behaviour
60
Konsumentenverhalten
60
Bank
43
Relationship marketing
33
Customer satisfaction
32
Kundenzufriedenheit
32
Dienstleistungsqualität
30
Service quality
30
Electronic Banking
25
Electronic banking
25
Financial services
17
Finanzdienstleistung
17
Banking
12
India
12
Indien
12
Innovationsakzeptanz
11
Mobile banking
11
Bankgeschäft
10
Mobile Business
10
Mobile business
10
Banks
9
Brand image
9
Brand management
9
Confidence
9
Markenführung
9
Markenimage
9
Mobile communications
9
Mobilkommunikation
9
Personal banking
9
Privatkundengeschäft
9
Vertrauen
9
Consumer attitudes
8
Corporate Social Responsibility
8
Corporate social responsibility
8
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7
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7
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Bapat, Dhananjay
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Al-Eisawi, Dima
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The international journal of bank marketing : IJBM
50
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ECONIS (ZBW)
50
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1
Mobile banking service quality and customer relationships
Arcand, Manon
;
Tep, Sandrine Prom
;
Brun, Isabelle
; …
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
7
,
pp. 1066-1087
Persistent link: https://www.econbiz.de/10011814538
Saved in:
2
Building customer loyalty in digital banking : a study of bank staff's perspectives on the challenges of digital CRM and loyalty
Larsson, Anthony
;
Viitaoja, Yamit
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
6
,
pp. 858-877
Persistent link: https://www.econbiz.de/10011788204
Saved in:
3
Does the interactive quality of premium asset management service promote customers' referral intentions? : the moderating effect of customer's asset size
Park, Kyoo Bae
;
Park, Min Jae
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
4
,
pp. 596-615
Persistent link: https://www.econbiz.de/10011725701
Saved in:
4
Consumer perspectives about mobile banking adoption in India : a cluster analysis
Chawla, Deepak
;
Joshi, Himanshu
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
4
,
pp. 616-636
Persistent link: https://www.econbiz.de/10011725705
Saved in:
5
Impact of brand familiarity on brands experience dimensions for financial services brands
Bapat, Dhananjay
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
4
,
pp. 637-648
Persistent link: https://www.econbiz.de/10011725709
Saved in:
6
Mobile banking services adoption in Pakistan : are there gender differences?
Glavee-Geo, Richard
;
Shaikh, Aijaz Ahmed
;
Karjaluoto, Heikki
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
7
,
pp. 1088-1112
Persistent link: https://www.econbiz.de/10011815026
Saved in:
7
Apps for mobile banking and customer statisfaction : a cross-cultural study
Sampaio, Cláudio Hoffmann
;
Ladeira, Wagner Junior
; …
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
7
,
pp. 1131-1151
Persistent link: https://www.econbiz.de/10011815044
Saved in:
8
Bank adoption of mobile banking : stakeholder perspective
Mullan, Jennifer
;
Bradley, Laura
;
Loane, Sharon
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
7
,
pp. 1152-1172
Persistent link: https://www.econbiz.de/10011815047
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9
Consumer adoption of m-banking: a behavioral reasoning theory perspective
Gupta, Anil
;
Arora, Neelika
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
4
,
pp. 733-747
Persistent link: https://www.econbiz.de/10011729055
Saved in:
10
Consumer-based virtual brand personality (CBVBP), customer satisfaction and brand loyalty in the online banking industry
Khian Sin Ong
;
Bang, Nguyen
;
Sharifah Faridah Syed Alwi
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
3
,
pp. 370-390
Persistent link: https://www.econbiz.de/10011731393
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