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~accessRights:"restricted"
~subject:"Kreativität"
~subject:"Marketing"
~type_genre:"Aufsatz in Zeitschrift"
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Product design
800
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799
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259
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205
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185
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product design
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Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
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The journal of product & brand management
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Technological forecasting & social change : an international journal
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ECONIS (ZBW)
39
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1
Achieving market performance via industry 4.0 enabled dynamic marketing capability, sustainable human resource management, and circular product design
Nayal, Kirti
;
Raut, Rakesh Dulichand
;
Mangla, Sachin Kumar
- In:
Industrial marketing management : the international …
115
(
2023
),
pp. 86-98
Persistent link: https://www.econbiz.de/10014454805
Saved in:
2
Exploring consumer segments defined by affective responses to naturalness in logo design
Torres, Anna
;
Vacas-de-Carvalho, Leonor
;
Machado, Joana …
- In:
The journal of product & brand management
32
(
2023
)
8
,
pp. 1287-1305
Persistent link: https://www.econbiz.de/10014485567
Saved in:
3
Act and reflect : integrating reflection into design thinking
Schoormann, Thorsten
;
Stadtländer, Maren
;
Knackstedt, Ralf
- In:
Journal of management information systems : JMIS
40
(
2023
)
1
,
pp. 7-37
Persistent link: https://www.econbiz.de/10014299505
Saved in:
4
Collaborative spaces : at the intersection of design and management
Bachnik, Katarzyna
;
Moll, Isa
;
Montaña, Jordi
- In:
Journal of enterprising communities : people and places …
16
(
2022
)
1
,
pp. 26-45
Persistent link: https://www.econbiz.de/10012886185
Saved in:
5
"This is how I want us to think" : introducing a design thinking activity into the practice of a sport organisation
Joachim, Greg
;
Schulenkorf, Nico
;
Schlenker, Katie
; …
- In:
Sport management review
25
(
2022
)
3
,
pp. 428-453
Persistent link: https://www.econbiz.de/10013426222
Saved in:
6
Are product design researchers and practitioners on the same page? : the way professional product designers view creative design
Sameti, Ardalan
;
Koslow, Scott
;
Mashhady, Arash
- In:
The journal of product & brand management
31
(
2022
)
6
,
pp. 951-970
Persistent link: https://www.econbiz.de/10013407576
Saved in:
7
Does design thinking training increase creativity? : results from a field experiment with middle-school students
Rao, Hayagreeva
;
Puranam, Phanish
;
Singh, Jasjit
- In:
Innovation: organization & management : IOM
24
(
2022
)
2
,
pp. 315-332
Persistent link: https://www.econbiz.de/10013271308
Saved in:
8
The influence of creative packaging design on customer motivation to process and purchase decisions
Shukla, Paurav
;
Singh, Jaywant
;
Wang, Weisha
- In:
Journal of business research : JBR
147
(
2022
),
pp. 338-347
Persistent link: https://www.econbiz.de/10013271507
Saved in:
9
Design thinking for innovation : practices and intermediate outcomes
Bahr, Kristina Jaskyte
;
Liedtka, Jeanne
- In:
Nonprofit management & leadership
32
(
2022
)
4
,
pp. 555-575
Persistent link: https://www.econbiz.de/10013279470
Saved in:
10
Design thinking in digital innovation projects : exploring the effects of intangibility
Przybilla, Leonard
;
Klinker, Kai
;
Lang, Michael
; …
- In:
IEEE transactions on engineering management : EM
69
(
2022
)
4
,
pp. 1635-1649
Persistent link: https://www.econbiz.de/10013357034
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