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~institution:"AMACOM"
~subject:"Betriebsnachrichtenwesen"
~subject:"Marketingtheorie"
~subject:"Strategic management"
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Betriebsnachrichtenwesen
Marketingtheorie
Strategic management
Beziehungsmarketing
5
Relationship marketing
5
Competitive strategy
2
Marketing management
2
Marketingmanagement
2
Organisationssoziologie
2
Organizational sociology
2
Wettbewerbsstrategie
2
Arbeitspsychologie
1
Computer-assisted marketing
1
Corporate culture
1
Customer service
1
Effizienz
1
IT management
1
IT-Management
1
IT-gestütztes Marketing
1
Information system
1
Informationssystem
1
Kundenservice
1
Lieferantenmanagement
1
Market research
1
Marketing
1
Marketing theory
1
Marktforschung
1
Organisation
1
Organisationsverhalten
1
Organizational psychology
1
Quality management
1
Qualitätsmanagement
1
Sales promotion
1
Strategisches Management
1
Supplier relationship management
1
Unternehmenskultur
1
Vereinigte Staaten
1
Verkaufsförderung
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English
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Bacon, Terry R.
1
Pugh, David George
1
Schaffir, Kurt H.
1
Trentin, H. George
1
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AMACOM
American Marketing Association
4
Springer Fachmedien Wiesbaden
3
Erasmus Research Institute of Management
2
International Conference on Relationship Marketing <9, 2009, Berlin>
2
Wiley-VCH
2
AMA Summer Academic Conference <2021, Online>
1
Cranfield School of Management
1
Eric Cuvillier <Firma>
1
European Marketing Academy
1
Harvard Graduate School of Business Administration
1
Institut für Betriebsforschung <Hannover> / Abteilung Markt und Konsum
1
Institut für Weltwirtschaft
1
Leibniz-Fachhochschule
1
Manz'sche Verlags- und Universitätsbuchhandlung
1
Panepistēmio Kypru / Department of Economics
1
Sankt-Peterburgskij Gosudarstvennyj Universitet / Fakul'tet Menedžmenta
1
Summer Educators' Conference <2013, Boston, Mass.>
1
Summer Educators' Conference <2014, San Francisco, Calif.>
1
Svenska Handelshögskolan <Helsinki>
1
Universität Hannover / Institut für Marketing & Management
1
Universität St. Gallen
1
Universität St. Gallen / Institut für Marketing und Handel
1
Verlag Dr. Kovač
1
Winter Marketing Educators' Conference <2014, Orlando, Fla.>
1
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ECONIS (ZBW)
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The behavioral advantage : what the smartest, most successful companies do differently to win in the B2B arena
Bacon, Terry R.
;
Pugh, David George
-
2004
Persistent link: https://www.econbiz.de/10001813781
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2
Marketing information systems
Schaffir, Kurt H.
;
Trentin, H. George
-
1973
Persistent link: https://www.econbiz.de/10013535197
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