//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~institution:"American Marketing Association"
~institution:"Chartered Institute of Marketing <London>"
~institution:"Forschungsinstitut für Absatz und Handel <Sankt Gallen>"
~subject:"Internet marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Konsumgütermarketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Internet marketing
Marketing
102
Marketing management
34
Marketingmanagement
34
Consumer behaviour
23
Konsumentenverhalten
23
Marktforschung
19
Market research
18
Marketingtheorie
16
USA
16
United States
16
Marketing theory
15
Kongress
14
Theorie
13
Theory
13
Aufsatzsammlung
10
Absatz
8
Online-Marketing
8
Social Web
8
Social web
8
Beziehungsmarketing
7
Relationship marketing
7
Werbung
7
Artificial intelligence
6
Dienstleistung
6
Digitalisierung
6
Digitization
6
Künstliche Intelligenz
6
Selling
6
Verkauf
6
Advertising
5
Corporate Social Responsibility
5
Corporate social responsibility
5
Welt
5
World
5
Zeitschrift
5
Dienstleistungsbetrieb
4
Dienstleistungssektor
4
Knowledge management
4
Wissensmanagement
4
more ...
less ...
Type of publication
All
Book / Working Paper
8
Type of publication (narrower categories)
All
Konferenzschrift
8
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
8
Author
All
Alvarez Mourey, James
1
Baker, Stacey Menzel
1
Blanchard, Simon
1
Chandy, Rajesh K.
1
Cross, Samantha N. N.
1
Cutright, Keisha
1
Epp, Amber M.
1
Im, Subin
1
Inman, Jeffrey
1
Mallapragada, Girish
1
Malter, Alan J.
1
Moorman, Christine
1
Peres, Renana
1
Saboo, Alok
1
more ...
less ...
Institution
All
American Marketing Association
Chartered Institute of Marketing <London>
Forschungsinstitut für Absatz und Handel <Sankt Gallen>
Springer Fachmedien Wiesbaden
5
Haufe-Lexware GmbH & Co. KG
3
IGI Global
3
AMA Summer Academic Conference <2023, San Francisco, Calif.>
2
Berliner Wissenschafts-Verlag
2
Campus Verlag
2
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2021, Online>
1
AMA Winter Academic Conference <2024, Online>
1
AMA Winter Academic Conference <2024, Saint Pete Beach, Fla.>
1
Academy of Marketing Science
1
Academy of Marketing Science / Annual Conference <2021, Online>
1
Academy of Marketing Science / Annual Conference <2023, New Orleans, La.>
1
Academy of Marketing Science / World Marketing Congress <2021, Online>
1
Books on Demand GmbH <Norderstedt>
1
BusinessVillage GmbH
1
European Travel Commission
1
Expertentagung "Social Media Marketing im Spitzensport" <2., 2013, Ismaning>
1
Fachhochschule Reutlingen / European School of Business
1
GATE Germany, Konsortium Internationales Hochschulmarketing
1
Global Marketing Conference <2023, Seoul>
1
International Conference on Strategic Innovative Marketing and Tourism <10., 2023, United States of the Ionian Islands>
1
Linde Verlag
1
MITP Verlags-GmbH & Co. KG
1
Mediengruppe Oberfranken - Fachverlage GmbH & Co. KG
1
Mobile Marketing Association
1
National Bureau of Economic Research
1
Nordic Council of Ministers
1
Peter Lang GmbH
1
Plan.Net-Agenturgruppe für Interaktive Kommunikation <München>
1
Springer Gabler <Firma>
1
Tredition GmbH <Hamburg>
1
Verband Deutscher Zeitschriftenverleger
1
Wiley-VCH
1
Winter Marketing Academic Conference <2017, Orlando, Fla.>
1
World Tourism Organization
1
ibidem-Verlag
1
more ...
less ...
Source
All
ECONIS (ZBW)
8
Showing
1
-
8
of
8
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Unlocking our potential : AMA Winter Academic Conference 2024 : AMA educators proceedings volume 35 : online, 20 February 2024, St. Pete Beach, Florida, USA, 23 - 25 February 2024
Cross, Samantha N. N.
(
ed.
);
Saboo, Alok
(
ed.
)
-
American Marketing Association
;
AMA Winter Academic …
;
…
-
2024
Persistent link: https://www.econbiz.de/10014550866
Saved in:
2
A world disrupted : marketing's role in understanding, adapting and transforming the business ecosystem : AMA Summer Academic Conference 2023 : AMA educators proceedings volume 34...
AMA Summer Academic Conference <2023, San Francisco, Calif.>
;
…
-
2023
Persistent link: https://www.econbiz.de/10014444468
Saved in:
3
A world disrupted : marketing's role in understanding, adapting and transforming the business ecosystem ; Volume 2 of 2
AMA Summer Academic Conference <2023, San Francisco, Calif.>
;
…
-
2023
Persistent link: https://www.econbiz.de/10014444522
Saved in:
4
Reimagining marketing : AMA Summer Academic Conference 2021 : AMA educators proceedings volume 32 : Online, 4-6 August 2021
AMA Summer Academic Conference <2021, Online>
;
American …
-
2021
Persistent link: https://www.econbiz.de/10012880695
Saved in:
5
The human side of marketing in age of digital transformation : AMA Winter Academic Conference 2021 : AMA educators proceedings volume 32 : online, 17-19 February 2021
Malter, Alan J.
(
ed.
);
Baker, Stacey Menzel
(
ed.
); …
-
AMA Winter Academic Conference <2021, Online>
;
American …
-
2021
Persistent link: https://www.econbiz.de/10012880704
Saved in:
6
Bridging gaps: marketing in an age of disruption : AMA Summer Academic Conference 2020 : AMA educators proceedings volume 31 : online, 18-20 August 2020
Blanchard, Simon
(
ed.
);
Epp, Amber M.
(
ed.
); …
-
AMA Summer Academic Conference: Bridging Gaps Marketing …
;
…
-
2020
Persistent link: https://www.econbiz.de/10012549257
Saved in:
7
Marketing on fire : burning questions, hot new methods, and practical ideas with spreading : AMA educators proceedings volume 30 : Chicago, Illinois, USA 9-11 August 2019
Peres, Renana
-
AMA Summer Academic Conference <2019, Chicago, Ill.>
;
…
-
2019
Persistent link: https://www.econbiz.de/10012486208
Saved in:
8
Better marketing for a better world : Winter Marketing Academic Conference 2017 : AMA educators proceedings volume 28 : Orlando, Florida, USA, 17-19 February 2017
Chandy, Rajesh K.
(
ed.
);
Inman, Jeffrey
(
ed.
); …
-
Winter Marketing Academic Conference <2017, Orlando, Fla.>
;
…
-
2017
Persistent link: https://www.econbiz.de/10011809219
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->