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~institution:"American Marketing Association"
~institution:"Chartered Institute of Marketing <London>"
~subject:"Knowledge management"
~subject:"Online-Marketing"
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Knowledge management
Online-Marketing
Marketing
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Marketing management
34
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American Marketing Association
Chartered Institute of Marketing <London>
Springer Fachmedien Wiesbaden
8
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4
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3
AMA Summer Academic Conference <2023, San Francisco, Calif.>
2
Berliner Wissenschafts-Verlag
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Campus Verlag
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AMA Summer Academic Conference <2019, Chicago, Ill.>
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AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
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BusinessVillage GmbH
1
Edward Elgar Publishing
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European Travel Commission
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Expertentagung "Social Media Marketing im Spitzensport" <2., 2013, Ismaning>
1
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1
Fördergesellschaft Marketing an der Universität Augsburg
1
GATE Germany, Konsortium Internationales Hochschulmarketing
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Linde Verlag
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1
Mediengruppe Oberfranken - Fachverlage GmbH & Co. KG
1
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1
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1
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1
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1
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1
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1
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1
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1
Technische Universität Braunschweig
1
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ECONIS (ZBW)
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A world disrupted : marketing's role in understanding, adapting and transforming the business ecosystem : AMA Summer Academic Conference 2023 : AMA educators proceedings volume 34...
AMA Summer Academic Conference <2023, San Francisco, Calif.>
;
…
-
2023
Persistent link: https://www.econbiz.de/10014444468
Saved in:
2
A world disrupted : marketing's role in understanding, adapting and transforming the business ecosystem ; Volume 2 of 2
AMA Summer Academic Conference <2023, San Francisco, Calif.>
;
…
-
2023
Persistent link: https://www.econbiz.de/10014444522
Saved in:
3
Reimagining marketing : AMA Summer Academic Conference 2021 : AMA educators proceedings volume 32 : Online, 4-6 August 2021
AMA Summer Academic Conference <2021, Online>
;
American …
-
2021
Persistent link: https://www.econbiz.de/10012880695
Saved in:
4
The human side of marketing in age of digital transformation : AMA Winter Academic Conference 2021 : AMA educators proceedings volume 32 : online, 17-19 February 2021
Malter, Alan J.
(
ed.
);
Baker, Stacey Menzel
(
ed.
); …
-
AMA Winter Academic Conference <2021, Online>
;
American …
-
2021
Persistent link: https://www.econbiz.de/10012880704
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5
Bridging gaps: marketing in an age of disruption : AMA Summer Academic Conference 2020 : AMA educators proceedings volume 31 : online, 18-20 August 2020
Blanchard, Simon
(
ed.
);
Epp, Amber M.
(
ed.
); …
-
AMA Summer Academic Conference: Bridging Gaps Marketing …
;
…
-
2020
Persistent link: https://www.econbiz.de/10012549257
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6
Marketing on fire : burning questions, hot new methods, and practical ideas with spreading : AMA educators proceedings volume 30 : Chicago, Illinois, USA 9-11 August 2019
Peres, Renana
-
AMA Summer Academic Conference <2019, Chicago, Ill.>
;
…
-
2019
Persistent link: https://www.econbiz.de/10012486208
Saved in:
7
Better marketing for a better world : Winter Marketing Academic Conference 2017 : AMA educators proceedings volume 28 : Orlando, Florida, USA, 17-19 February 2017
Chandy, Rajesh K.
(
ed.
);
Inman, Jeffrey
(
ed.
); …
-
Winter Marketing Academic Conference <2017, Orlando, Fla.>
;
…
-
2017
Persistent link: https://www.econbiz.de/10011809219
Saved in:
8
Enhancing knowledge development in marketing
2011
Persistent link: https://www.econbiz.de/10000546225
Saved in:
9
Enhancing knowledge development in marketing ; Vol. 18
Mohr, Jakki
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003748971
Saved in:
10
Enhancing knowledge development in marketing ; Vol. 17
Grewal, Dhruv
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10003748963
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