//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~institution:"American Marketing Association"
~institution:"International Conference on Information and Communication Technologies in Tourism <(1999 :Innsbruck, Austria)>"
~institution:"Rheinwerk Verlag"
~subject:"Marketingmanagement"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "Data protection" OR "Internet" OR "Consumer privacy"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Marketingmanagement
Marketing
19
Online-Marketing
12
Marketing management
11
Consumer behaviour
10
Internet marketing
10
Konsumentenverhalten
10
Social Web
9
Social web
9
Digitalisierung
6
Digitization
6
Market research
6
Marktforschung
6
Selling
6
Verkauf
6
Artificial intelligence
5
Beziehungsmarketing
5
Electronic Commerce
5
Künstliche Intelligenz
5
Relationship marketing
5
Advertising
4
Werbung
4
Corporate Social Responsibility
3
Corporate social responsibility
3
E-commerce
3
International marketing
3
Internationales Marketing
3
Internet
3
Marketing theory
3
Marketingtheorie
3
Welt
3
World
3
Aufsatzsammlung
2
Big Data
2
Big data
2
Brand management
2
Coronavirus
2
Disruptive Innovation
2
Disruptive innovation
2
Markenführung
2
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Book / Working Paper
11
Type of publication (narrower categories)
All
Konferenzschrift
9
Collection of articles of several authors
3
Sammelwerk
3
Conference proceedings
2
Graue Literatur
2
Non-commercial literature
2
Case study
1
Fallstudie
1
more ...
less ...
Language
All
English
10
German
1
Author
All
Alvarez Mourey, James
1
Baker, Stacey Menzel
1
Blanchard, Simon
1
Buhalis, Dimitrios
1
Chandy, Rajesh K.
1
Cutright, Keisha
1
Epp, Amber M.
1
Evans, Kenneth R.
1
Ferrell, Odies C.
1
Funke, Sven-Oliver
1
Henderson, Geraldine Rosa
1
Im, Subin
1
Inman, Jeffrey
1
Kübler, Sarah
1
Lukas, Bryan A.
1
Mallapragada, Girish
1
Malter, Alan J.
1
Moore, Marian C.
1
Moorman, Christine
1
Peres, Renana
1
Scheer, Lisa K.
1
Schertler, Walter
1
more ...
less ...
Institution
All
American Marketing Association
International Conference on Information and Communication Technologies in Tourism <(1999 :Innsbruck, Austria)>
Rheinwerk Verlag
Springer Fachmedien Wiesbaden
10
Information Resources Management Association
7
Books on Demand GmbH <Norderstedt>
5
IGI Global
4
Haufe-Lexware GmbH & Co. KG
3
Universität St. Gallen
3
Wiley-VCH
3
BusinessVillage GmbH
2
CAMPUS 02 - Fachhochschule der Wirtschaft / FH-Bachelorstudiengang Marketing & Sales
2
Campus Verlag
2
NetLibrary, Inc
2
UVK Verlagsgesellschaft mbH
2
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
AMA Winter Academic Conference <2021, Online>
1
Berliner Wissenschafts-Verlag
1
Department of Agricultural Economics, Cornell University Agricultural Experiment Station
1
Edward Elgar Publishing
1
European Advertising Academy
1
Goethe-Universität Frankfurt am Main
1
Handelshochschule Leipzig
1
Helmut-Schmidt-Universität
1
ICORIA <12., 2013, Zagreb>
1
Institut für Medienentwicklung und Kommunikation <Frankfurt, Main>
1
Inter-American Development Bank
1
MITP Verlags-GmbH & Co. KG
1
National Bureau of Economic Research
1
Nomos Verlagsgesellschaft
1
Palgrave Macmillan <Firma>
1
Pearson Studium
1
Primary Research Group <New York, NY>
1
Shaker Verlag
1
Special Libraries Association
1
Springer Gabler <Firma>
1
more ...
less ...
Published in...
All
Proceedings series / American Marketing Association
2
Rheinwerk computing
1
Source
All
ECONIS (ZBW)
11
Showing
1
-
10
of
11
Sort
Relevance
Date (newest first)
Date (oldest first)
1
A world disrupted : marketing's role in understanding, adapting and transforming the business ecosystem : AMA Summer Academic Conference 2023 : AMA educators proceedings volume 34...
AMA Summer Academic Conference <2023, San Francisco, Calif.>
;
…
-
2023
Persistent link: https://www.econbiz.de/10014444468
Saved in:
2
Bridging gaps: marketing in an age of disruption : AMA Summer Academic Conference 2020 : AMA educators proceedings volume 31 : online, 18-20 August 2020
Blanchard, Simon
(
ed.
);
Epp, Amber M.
(
ed.
); …
-
AMA Summer Academic Conference: Bridging Gaps Marketing …
;
…
-
2020
Persistent link: https://www.econbiz.de/10012549257
Saved in:
3
Reimagining marketing : AMA Summer Academic Conference 2021 : AMA educators proceedings volume 32 : Online, 4-6 August 2021
AMA Summer Academic Conference <2021, Online>
;
American …
-
2021
Persistent link: https://www.econbiz.de/10012880695
Saved in:
4
The human side of marketing in age of digital transformation : AMA Winter Academic Conference 2021 : AMA educators proceedings volume 32 : online, 17-19 February 2021
Malter, Alan J.
(
ed.
);
Baker, Stacey Menzel
(
ed.
); …
-
AMA Winter Academic Conference <2021, Online>
;
American …
-
2021
Persistent link: https://www.econbiz.de/10012880704
Saved in:
5
Consumers and firms in a global world : AMA Winter Academic Conference 2020 : AMA educators proceedings volume 31 : San Diego, California, USA, 14-16 February 2020
Lukas, Bryan A.
(
ed.
);
Ferrell, Odies C.
(
ed.
)
-
AMA Winter Academic Conference <2020, San Diego, Calif.>
;
…
-
2020
Persistent link: https://www.econbiz.de/10012486210
Saved in:
6
Marketing on fire : burning questions, hot new methods, and practical ideas with spreading : AMA educators proceedings volume 30 : Chicago, Illinois, USA 9-11 August 2019
Peres, Renana
-
AMA Summer Academic Conference <2019, Chicago, Ill.>
;
…
-
2019
Persistent link: https://www.econbiz.de/10012486208
Saved in:
7
Influencer-Marketing : Strategie, Briefing, Monitoring
Funke, Sven-Oliver
-
2019
-
1. Auflage
Persistent link: https://www.econbiz.de/10011893433
Saved in:
8
Better marketing for a better world : Winter Marketing Academic Conference 2017 : AMA educators proceedings volume 28 : Orlando, Florida, USA, 17-19 February 2017
Chandy, Rajesh K.
(
ed.
);
Inman, Jeffrey
(
ed.
); …
-
Winter Marketing Academic Conference <2017, Orlando, Fla.>
;
…
-
2017
Persistent link: https://www.econbiz.de/10011809219
Saved in:
9
"Marketing theory and applications" ; 2003=Vol. 14
Henderson, Geraldine Rosa
(
contributor
); …
-
2003
Persistent link: https://www.econbiz.de/10001752829
Saved in:
10
"Marketing theory and applications" ; 2002=Vol. 13
Evans, Kenneth R.
(
contributor
);
Scheer, Lisa K.
(
contributor
)
-
2002
Persistent link: https://www.econbiz.de/10001752828
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->