//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~institution:"Universität Mannheim"
~subject:"Marketingmanagement"
~subject:"Social Web"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "Data protection" OR "Internet" OR "Consumer privacy"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Marketingmanagement
Social Web
Online-Marketing
8
Internet marketing
7
Consumer behaviour
5
Konsumentenverhalten
5
Social web
4
Electronic Commerce
3
Welt
3
World
3
Business start-up
2
Digital goods
2
Digitale Güter
2
Digitalisierung
2
Digitization
2
E-commerce
2
Estimation
2
Experiment
2
Management
2
Preismanagement
2
Pricing strategy
2
Schätzung
2
Theorie
2
Theory
2
Unternehmensgründung
2
Verbraucherverhalten
2
Viral marketing
2
Virales Marketing
2
1
Adverse Selektion
1
Adverse selection
1
Arbeitslosigkeit
1
Arbeitsmarkt
1
Arbeitsmarktpolitik
1
Arbeitsuche
1
Beschaffung
1
Bewertung
1
Beziehungsmarketing
1
Brand loyalty
1
Business model
1
Business process management
1
more ...
less ...
Online availability
All
Free
2
Type of publication
All
Book / Working Paper
5
Type of publication (narrower categories)
All
Hochschulschrift
5
Graue Literatur
4
Non-commercial literature
4
Aufsatzsammlung
1
Case study
1
Fallstudie
1
Thesis
1
more ...
less ...
Language
All
English
5
Author
All
Borchers, Oliver
1
Gecer, Gökhan
1
Helmig, Bernd
1
Isaak, Andrew
1
Kraus, Florian
1
Kuester, Sabine
1
Rottler, Maren
1
Steininger, Dennis M.
1
Veit, Daniel J.
1
Woywode, Michael J.
1
more ...
less ...
Institution
All
Universität Mannheim
IGI Global
111
Springer Fachmedien Wiesbaden
80
National Bureau of Economic Research
49
American Marketing Association
16
Information Resources Management Association
12
Books on Demand GmbH <Norderstedt>
11
Nomos Verlagsgesellschaft
10
World Bank Group
8
Friedrich-Schiller-Universität Jena
7
OECD
7
Springer Gabler <Firma>
7
Springer-Verlag GmbH
7
Verlag Dr. Kovač
6
World Bank
6
Edward Elgar Publishing
5
Technische Universität Dresden
5
Wiley-VCH
5
epubli GmbH
5
Haufe-Lexware GmbH & Co. KG
4
MITP Verlags-GmbH & Co. KG
4
Springer International Publishing
4
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
3
AMA Winter Academic Conference <2023, Nashville, Tenn.>
3
AMA Winter Academic Conference <2023, Online>
3
Chartered Institute of Public Relations
3
FinanzBuch Verlag
3
Fraunhofer-Institut für Arbeitswirtschaft und Organisation
3
International Telecommunications Society
3
Organisation for Economic Co-operation and Development
3
Peter Lang GmbH
3
Shaker Verlag
3
Steria Mummert Consulting AG
3
Universität St. Gallen
3
Verlag Franz Vahlen
3
Weltbank
3
Westfälische Wilhelms-Universität Münster
3
AMA Summer Academic Conference <2023, San Francisco, Calif.>
2
BITKOM Servicegesellschaft
2
Bund-Verlag
2
more ...
less ...
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Essays on digital marketing strategies : an analytical investigation
Gecer, Gökhan
-
2021
Persistent link: https://www.econbiz.de/10012799160
Saved in:
2
Essays on trust and online peer-to-peer markets
Isaak, Andrew
-
2018
Persistent link: https://www.econbiz.de/10012157319
Saved in:
3
On remote and on-site participative funding mechanisms: using the example of reward-based crowdfunding and pay-what-your-want
Rottler, Maren
-
2021
Persistent link: https://www.econbiz.de/10012694764
Saved in:
4
Mining unstructured data for market insights : a study of representation learning and its value for marketing
Borchers, Oliver
-
2020
Persistent link: https://www.econbiz.de/10012392551
Saved in:
5
Digital entrepreneurship : definitions, business models, and network externalities
Steininger, Dennis M.
-
2016
Persistent link: https://www.econbiz.de/10011570680
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->