//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Academy of Management journal : AMJ"
~isPartOf:"Journal of the Academy of Marketing Science"
~person:"Bei, Lien-ti"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Meta-Analyse"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Brand
1
Brand alliance
1
Brand extension
1
Brand image
1
Brand management
1
Composite brand extension
1
Consumer behaviour
1
Erfolgsfaktor
1
Head brand
1
Initial brand
1
Konsumentenverhalten
1
Linguistics
1
Linguistik
1
Markenartikel
1
Markenführung
1
Markenimage
1
Markentransfer
1
Meta-Analyse
1
Meta-analysis
1
Strategic alliance
1
Strategische Allianz
1
Success factor
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Bei, Lien-ti
Blut, Markus
4
Eisend, Martin
4
Grewal, Dhruv
3
Brock, Christian
2
Carrillat, François A.
2
Essen, Marc van
2
Kirca, Ahmet H.
2
Monroe, Kent B.
2
Palmatier, Robert W.
2
Verlegh, Peeter
2
Wang, Cheng
2
Auer, Johannes
1
Aydinli, Aylin
1
Babin, Barry J.
1
Baer, Judith C.
1
Beck, Joshua T.
1
Belli, Alex
1
Bijmolt, Tammo H. A.
1
Brüggen, Elisabeth C.
1
Burmester, Alexa B.
1
Byron, Kris
1
Carney, Michael
1
Cavusgil, S. Tamer
1
Chakravarty, Anindita
1
Cheng, Julian Ming Sung
1
Clement, Michel
1
Conlon, Donald E.
1
Dietz, Bart
1
Dirks, Kurt T.
1
Duran, Patricio
1
Edeling, Alexander
1
Ertu, Gokhan
1
Eshghi, Kamran
1
Ferrin, Donald L.
1
Gedajlovic, Eric
1
Geyskens, Inge
1
Good, Valerie
1
Gremler, Dwayne D.
1
Gwinner, Kevin P.
1
more ...
less ...
Published in...
All
Academy of Management journal : AMJ
Journal of the Academy of Marketing Science
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Position matters when we stand together : a linguistic perspective on composite brand extensions
Tsai, Meng-Chun
;
Lou, Yung-Chien
;
Bei, Lien-ti
;
Monroe, …
- In:
Journal of the Academy of Marketing Science
42
(
2014
)
6
,
pp. 680-701
Persistent link: https://www.econbiz.de/10010466638
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->