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~isPartOf:"Agribusiness : an internat. journal"
~person:"Bhuyan, Sanjib"
~person:"Nayga, Rodolfo M."
~subject:"Pricing strategy"
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Effect of price-discount distribution in multi-unit price promotions on consumers' willingness to pay, sales value, and retailers' revenue
Akaichi, Faical
;
Nayga, Rodolfo M.
;
Gil, José María
- In:
Agribusiness : an internat. journal
31
(
2015
)
1
,
pp. 14-32
Persistent link: https://www.econbiz.de/10011347564
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