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~isPartOf:"American journal of agricultural economics"
~isPartOf:"Journal of business research : JBR"
~language:"eng"
~person:"Kim, Juran"
~subject:"Social web"
~type_genre:"Article in journal"
~type_genre:"Conference Paper"
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Kim, Juran
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American journal of agricultural economics
Journal of business research : JBR
International journal of advertising : the quarterly review of marketing communications
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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A new form of brand experience in online social networks : an empirical analysis
Yu, Xiaolei
;
Yuan, Chunlin
;
Kim, Juran
;
Wang, Shuman
- In:
Journal of business research : JBR
130
(
2021
),
pp. 426-435
Persistent link: https://www.econbiz.de/10012544845
Saved in:
2
Influence of integration on interactivity in social media luxury brand communities
Kim, Juran
;
Lee, Ki Hoon
- In:
Journal of business research : JBR
99
(
2019
),
pp. 422-429
Persistent link: https://www.econbiz.de/10012023672
Saved in:
3
Parasocial relationship effects on customer equity in the social media context
Yuan, Chun Lin
;
Kim, Juran
;
Kim, Sang Jin
- In:
Journal of business research : JBR
69
(
2016
)
9
,
pp. 3795-3803
Persistent link: https://www.econbiz.de/10011515264
Saved in:
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