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~isPartOf:"Applied economics letters"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~language:"eng"
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
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Konsumentenverhalten
Theory
1,178
Estimation
1,177
Schätzung
1,177
Theorie
1,174
Lieferantenmanagement
836
Supplier relationship management
836
United States
618
USA
617
Business-to-business marketing
611
B-to-B-Marketing
609
China
595
Welt
536
World
536
Innovation
474
Business network
430
Unternehmensnetzwerk
429
Beziehungsmarketing
411
Relationship marketing
411
Börsenkurs
394
Share price
394
Economic growth
327
Wirtschaftswachstum
327
Firm performance
321
Unternehmenserfolg
319
EU countries
308
EU-Staaten
307
Innovation management
306
Innovationsmanagement
306
Capital income
282
Kapitaleinkommen
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Aktienmarkt
266
Stock market
266
Volatility
264
Volatilität
264
Impact assessment
257
Wirkungsanalyse
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Marketing management
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Marketingmanagement
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Consumer behaviour
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Mohan, Mayoor
5
Casidy, Riza
4
Schreyer, Dominik
4
Baghestani, Hamid
3
Brown, Brian P.
3
Bush, Alan J.
3
Jaakkola, Elina
3
Keränen, Joona
3
Kleinaltenkamp, Michael
3
Moncrief, William C.
3
Nyadzayo, Munyaradzi W.
3
Aarikka-Stenroos, Leena
2
Aspara, Jaakko
2
Beeler, Lisa L.
2
Butler, Sarah
2
Caigny, Arno de
2
Chaker, Nawar N.
2
Coussement, Kristof
2
Glasgow, Garrett
2
Grant, David B.
2
Graça, Tarcisio Barroso da
2
Hartmann, Nathaniel N.
2
Holmlund, Maria
2
Lusk, Jayson L.
2
Lussier, Bruno
2
Masson, Robert T.
2
Milne, George R.
2
Palma, Marco A.
2
Paswan, Audhesh
2
Prohl-Schwenke, Katharina
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Rangarajan, Deva
2
Ritter, Thomas
2
Ruyter, Ko de
2
Schmeiser, Steven
2
Schmidt, Sascha Leonard
2
Shannahan, Kirby L. J.
2
Shannahan, Rachelle J.
2
Spieth, Patrick
2
Swani, Kunal
2
Terho, Harri
2
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Applied economics letters
Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
1,971
Journal of retailing and consumer services
1,929
International journal of consumer studies
760
International journal of hospitality management
723
Psychology & marketing
658
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
Asia Pacific journal of marketing and logistics
391
The journal of product & brand management
391
The journal of brand management : an international journal
355
European journal of marketing : EJM
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
333
Journal of international consumer marketing
320
Journal of travel and tourism marketing
320
Journal of marketing management : MM
307
Journal of retailing
303
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
302
Tourism management : research, policies, practice
301
Journal of marketing communications
300
Cogent business & management
297
International journal of retail & distribution management
292
The international review of retail, distribution and consumer research
292
Marketing letters : a journal of research in marketing
289
Journal of marketing
288
Journal of the Academy of Marketing Science
284
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Marketing intelligence & planning
276
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
International journal of contemporary hospitality management
261
Technological forecasting & social change : an international journal
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Young consumers : insight and ideas for responsible marketers
255
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
246
Food policy : economics planning and politics of food and agriculture
240
Journal of food products marketing
231
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ECONIS (ZBW)
243
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1
Cash shortages and consumption during Venezuela's hyperinflation
Pagliacci, Carolina
- In:
Applied economics letters
31
(
2024
)
10
,
pp. 948-952
Persistent link: https://www.econbiz.de/10014557920
Saved in:
2
From buying centers to buying ecosystems : advancing the B2B research journey
Ehret, Michael
;
Johnston, Wesley J.
;
Ritter, Thomas
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. A10-A16
Persistent link: https://www.econbiz.de/10014530182
Saved in:
3
Green brand identity and B2B channel partners' tactical green marketing orientation : moderating effect of brand governance
Jain, Shilpi
;
Basu, Sriparna
;
Dwivedi, Yogesh Kumar
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 218-237
Persistent link: https://www.econbiz.de/10014555808
Saved in:
4
How the competitors' online reviews affect product performance in the dynamic competitive market : an empirical analysis of the movie industry
Xu, Yingwei
;
Wu, Haibo
;
Li, Rui
- In:
Applied economics letters
31
(
2024
)
1
,
pp. 75-80
Persistent link: https://www.econbiz.de/10014442036
Saved in:
5
Incorporating direct customers' customer needs in a multi-dimensional B2B market segmentation approach
Tang, Yihui
;
Mantrala, Murali K.
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 252-263
Persistent link: https://www.econbiz.de/10014555812
Saved in:
6
Is segmentation a theory? : improving the theoretical basis of a foundational concept in business-to-business marketing
Ritter, Thomas
;
Pedersen, Carsten Lund
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. 82-92
Persistent link: https://www.econbiz.de/10014456187
Saved in:
7
Machine learning applications in household-level demand prediction
Zhao, Shuoli
;
Lai, Yufeng
;
Ye, Chenglong
;
Lee, Keehyun
- In:
Applied economics letters
31
(
2024
)
1
,
pp. 5-11
Persistent link: https://www.econbiz.de/10014441963
Saved in:
8
More is better but in what direction? : the effects of relationship marketing investment breadth and depth on customer gratitude
Nelson, Christopher A.
;
Wang, Xinchun
;
Cui, Annie Peng
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 188-201
Persistent link: https://www.econbiz.de/10014531639
Saved in:
9
Video-based sales interaction in cross-cultural B2B relationships : potential (un)desired consequences
Koponen, Jonna
;
Metsola, Jaakko
;
Salin, Lotta
; …
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 238-251
Persistent link: https://www.econbiz.de/10014555774
Saved in:
10
Who understands the US housing market?
Huck, Nicolas
;
Mesly, Olivier
;
Afawubo, Komivi
- In:
Applied economics letters
31
(
2024
)
2
,
pp. 128-131
Persistent link: https://www.econbiz.de/10014448261
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