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~isPartOf:"Arbeitspapier / Forschungsgruppe Konsum und Verhalten"
~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~subject:"Consumer behaviour"
~subject:"Lebensmitteleinzelhandel"
~subject:"Store design"
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Consumer behaviour
Lebensmitteleinzelhandel
Store design
Ladengestaltung
7
Einzelhandel
5
Konsumentenverhalten
5
Retail trade
5
Theorie
5
Theory
5
Deutschland
2
Einzelhandelspreis
2
Game theory
2
Germany
2
Online retailing
2
Online-Handel
2
Retail price
2
Spieltheorie
2
Advertising
1
Bayes-Statistik
1
Bayesian inference
1
Bayesian statistics
1
Category Management
1
Category management
1
Cognition
1
Communication media
1
Comparative advertising
1
Competition
1
Decision
1
Distribution channel
1
E-commerce
1
Electronic Commerce
1
Entscheidung
1
Erwartungsbildung
1
Estimation
1
Experiment
1
Information costs
1
Informationskosten
1
Internet marketing
1
Kognition
1
Kommunikationsmedien
1
Kundenanalyse
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6
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Shaffer, Greg Eric
2
Coughlan, Anne T.
1
Diehl, Sandra
1
Dukes, Anthony
1
Germelmann, Claas Christian
1
Iyer, Ganesh
1
Kuksov, Dmitri
1
Liu, Yunchuan
1
Ngwe, Donald
1
Shi, Savannah Wei
1
Zettelmeyer, Florian
1
Zhang, Jie
1
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Arbeitspapier / Forschungsgruppe Konsum und Verhalten
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Journal of retailing and consumer services
70
Journal of retailing
27
International journal of retail & distribution management
26
Journal of business research : JBR
25
The international review of retail, distribution and consumer research
21
Psychology & marketing
11
International journal of hospitality management
8
International journal of retail and distribution management
8
Journal of marketing
7
Marketing : ZFP ; journal of research and management
7
The journal of services marketing
7
European journal of marketing : EJM
6
Handelsforschung
6
Journal of consumer research : JCR ; an interdisciplinary bimonthly
6
Journal of fashion marketing and management
6
The service industries journal
6
Working paper / European Institute for Advanced Studies in Management
6
European journal of operational research : EJOR
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
5
Journal of marketing management : MM
5
Visual merchandising : the image of selling
5
Journal of advertising research
4
Journal of consumer behaviour : an international research review
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Journal of marketing research : JMR
4
Journal of strategic marketing
4
Management science : journal of the Institute for Operations Research and the Management Sciences
4
Omega : the international journal of management science
4
Review of marketing research
4
Asia Pacific journal of marketing and logistics
3
European retail research
3
Events und Erlebnis : Stand und Perspektiven der Eventforschung
3
Journal of the Academy of Marketing Science
3
Marketing intelligence & planning
3
Marketing letters : a journal of research in marketing
3
The IUP journal of marketing management : IJMM
3
Advanced technologies management for retailing : frameworks and cases
2
Aktuelle Aspekte in der Dienstleistungsforschung : [im November 2013 fand an der Ludwig-Maximilians-Universität München der 17. Workshop Dienstleistungsmarketing statt, der vom Institut für Marketing ausgerichtet wurde]
2
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ECONIS (ZBW)
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1
Why outlet stores exist : averting cannibalization in product line extensions
Ngwe, Donald
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
4
,
pp. 523-541
Persistent link: https://www.econbiz.de/10011744814
Saved in:
2
Usage experience with decision aids and evolution of online purchase behavior
Shi, Savannah Wei
;
Zhang, Jie
- In:
Marketing science : the marketing journal of the …
33
(
2014
)
6
,
pp. 871-882
Persistent link: https://www.econbiz.de/10010468382
Saved in:
3
Competition in consumer shopping experience
Iyer, Ganesh
;
Kuksov, Dmitri
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
6
,
pp. 913-933
Persistent link: https://www.econbiz.de/10009702523
Saved in:
4
In-store media and distribution channel coordination
Dukes, Anthony
;
Liu, Yunchuan
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
1
,
pp. 94-107
Persistent link: https://www.econbiz.de/10003973178
Saved in:
5
Price-matching guarantees, retail competition, and product-line assortment
Coughlan, Anne T.
;
Shaffer, Greg Eric
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
3
,
pp. 580-588
Persistent link: https://www.econbiz.de/10003868072
Saved in:
6
Comparative advertising and in-store displays
Shaffer, Greg Eric
;
Zettelmeyer, Florian
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
6
,
pp. 1144-1156
Persistent link: https://www.econbiz.de/10003909232
Saved in:
7
Der Einfluss von Einkaufsstättenschemata und inneren Bildern auf die Entstehung von Preisimages außerhalb des Point-of-Sale
Germelmann, Claas Christian
-
2001
Persistent link: https://www.econbiz.de/10001631321
Saved in:
8
Verhaltenswirksame virtuelle Ladengestaltung
Diehl, Sandra
-
2000
Persistent link: https://www.econbiz.de/10001576787
Saved in:
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