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~isPartOf:"Arbeitspapier / Institut für Marketing, Universität Mannheim"
~isPartOf:"Arbeitspapiere / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung e. V."
~isPartOf:"Marketing theory"
~person:"Gordon, Ross"
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Arbeitspapier / Institut für Marketing, Universität Mannheim
Arbeitspapiere / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung e. V.
Marketing theory
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See finish! Scunnered!! : a vernacular critique of hierarchies of knowledge in marketing
Bádéjọ, Folúké A.
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Gordon, Ross
- In:
Marketing theory
22
(
2022
)
2
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pp. 229-249
Persistent link: https://www.econbiz.de/10013257607
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A framework for sustainable marketing
Gordon, Ross
;
Carrigan, Marylyn
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Hastings, Gerard
- In:
Marketing theory
11
(
2011
)
2
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pp. 143-163
Persistent link: https://www.econbiz.de/10009234784
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