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~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"International journal of contemporary hospitality management"
~isPartOf:"International journal of hospitality management"
~isPartOf:"International journal of sport management and marketing : IJSMM"
~subject:"Event-Marketing"
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Search: subject_exact:"Großveranstaltung"
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Event-Marketing
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Asia Pacific journal of marketing and logistics
International journal of contemporary hospitality management
International journal of hospitality management
International journal of sport management and marketing : IJSMM
International journal of event and festival management
22
Tourism management : research, policies, practice
11
Journal of travel and tourism marketing
10
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
6
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European Sport management quarterly : ESMQ
4
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Erfolg mit nachhaltigen Eventkonzepten : Tagungsband zur 2. Konferenz für Eventforschung an der TU Chemnitz
3
Journal of business research : JBR
3
Journal of hospitality marketing & management
3
Tourism analysis : an interdisciplinary tourism & hospitality journal
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Events - Wachstumsmarkt im Tourismus? : Tagungsband zum 3. Dresdner-Tourismus-Symposium
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International journal of arts management
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International journal of sports marketing & sponsorship
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Tourism economics : the business and finance of tourism and recreation
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Wirtschaftsfaktor Sporttourismus : Ressourcenmanagement, Produkt- und Destinationsentwicklung
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Essays in honor of Carl G. Hempel : a tribute on the occasion of his sixty-fifth birthday
1
EuroMed journal of business
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Event-Marketing : Trends und Entwicklungen
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ECONIS (ZBW)
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1
The role of a mega-sporting event in attracting domestic tourists : the case of Seoul
Jeong, Yunduk
;
Kim, Sukkyu
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
2
,
pp. 306-321
Persistent link: https://www.econbiz.de/10013163331
Saved in:
2
I am worth more than you think I am : investigating the effects of upcycling on event attendees' recycling intention
Zhang, Xingyi
;
Shao, Xiaolong
;
Jeong, EunHa
;
Olson, Eric D.
- In:
International journal of hospitality management
94
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012495119
Saved in:
3
Contemporary issues in events, festivals and destination management
Van Niekerk, Mathilda
(
ed.
)
-
2017
Persistent link: https://www.econbiz.de/10011702090
Saved in:
4
Guest editorial: Contemporary issues in events, festivals and destination management
Van Niekerk, Mathilda
- In:
International journal of contemporary hospitality management
29
(
2017
)
3
,
pp. 842-847
Persistent link: https://www.econbiz.de/10011702091
Saved in:
5
The event and festival life cycle : developing a new model for a new context
Holmes, Kirsten
;
Ali-Knight, Jane
- In:
International journal of contemporary hospitality management
29
(
2017
)
3
,
pp. 986-1004
Persistent link: https://www.econbiz.de/10011702113
Saved in:
6
The effects of festival attendees’ experiential values and satisfaction on re-visit intention to the destination : the case of a food and wine festival
Lee, Woojin
;
Sung, HeeKyung
;
Suh, Eunju
;
Zhao, Jinlin
- In:
International journal of contemporary hospitality management
29
(
2017
)
3
,
pp. 1005-1027
Persistent link: https://www.econbiz.de/10011702115
Saved in:
7
2016 Winter Youth Olymic Games : planning for a volunteer legacy
Sand, Trond Svela
;
Strittmatter, Anna-Maria
;
Hanstad, …
- In:
International journal of sport management and marketing …
17
(
2017
)
4/6
,
pp. 242-260
Persistent link: https://www.econbiz.de/10011861915
Saved in:
8
A neo-institutionalist analysis of sport event leveraging strategies and tactics
Strittmatter, Anna-Maria
- In:
International journal of sport management and marketing …
17
(
2017
)
4/6
,
pp. 261-282
Persistent link: https://www.econbiz.de/10011861924
Saved in:
9
The effect of Facebook users' arousal and valence on intention to go to the festival : applying an extension of the technology acceptance model
Lee, Woojin
;
Xiong, Lina
;
Hu, Clark
- In:
International journal of hospitality management
31
(
2012
)
3
,
pp. 819-827
Persistent link: https://www.econbiz.de/10009544294
Saved in:
10
An empirical model of attendance factors at major sporting events
Hall, John
;
O'Mahony, Barry
;
Vieceli, Julian
- In:
International journal of hospitality management
29
(
2010
)
2
,
pp. 328-334
Persistent link: https://www.econbiz.de/10003971464
Saved in:
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