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~isPartOf:"Asia Pacific journal of marketing and logistics"
~subject:"Market orientation"
~subject:"Relationship marketing"
~subject:"Unternehmenserfolg"
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Market orientation
Relationship marketing
Unternehmenserfolg
Marketing management
46
Marketingmanagement
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Consumer behaviour
21
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21
China
8
Beziehungsmarketing
7
Brand management
7
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Advertising
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Customer satisfaction
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Indien
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Industrie
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Market segmentation
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Marketing
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Aljuhmani, Hasan Yousef
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1
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Nguyen, Ninh
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Qu, Riliang
1
Samarah, Tariq
1
Shabbir, Rizwan
1
Song, Xi
1
Tang, Felix
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Tian, Vane Ing
1
Tse, Alan C. B.
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Wang, Yong Jian
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Asia Pacific journal of marketing and logistics
Journal of business research : JBR
104
Industrial marketing management : the international journal for industrial and high-tech firms
89
Journal of strategic marketing
52
The journal of business & industrial marketing
46
Journal of retailing and consumer services
28
European journal of marketing : EJM
27
Journal of the Academy of Marketing Science
27
SpringerLink / Bücher
24
Cogent business & management
20
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
17
International marketing review
17
Journal of marketing management : MM
17
Marketing intelligence & planning
17
AMS review : official publication of the Academy of Marketing Science
15
International business review : the official journal of the European International Business Academy
15
International journal of hospitality management
15
Journal of marketing
15
Journal of marketing communications
15
Business horizons
14
Journal of international marketing
14
The journal of product & brand management
14
Journal of business-to-business marketing
13
The marketing review
13
International entrepreneurship and management journal
12
Journal of retailing
12
Marketing letters : a journal of research in marketing
12
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
11
Australasian marketing journal
10
International journal of electronic customer relationship management : IJECRM
10
International journal of innovation management
10
International review on public and non-profit marketing
10
International journal of business and globalisation : IJBG
9
International journal of economic perspectives : IJEP
9
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
9
Springer eBook Collection
9
The journal of brand management : an international journal
9
The service industries journal
9
Europäische Hochschulschriften / 5
8
Harvard-Business-Manager : das Wissen der Besten
8
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1
Customer segment transition through the customer loyalty program
Kimura, Makoto
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
3
,
pp. 611-626
Persistent link: https://www.econbiz.de/10013163362
Saved in:
2
Linking social media marketing efforts with customer brand engagement in driving brand loyalty
Aljuhmani, Hasan Yousef
;
Elrehail, Hamzah
;
Bayram, Pelin
; …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
7
,
pp. 1719-1738
Persistent link: https://www.econbiz.de/10014315799
Saved in:
3
A method of customer valuation score and implementation for marketing strategy
Huang, Li
;
Liu, Matthew Tingchi
;
Song, Xi
;
Yen, Jerome
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
2
,
pp. 344-363
Persistent link: https://www.econbiz.de/10013553057
Saved in:
4
Understanding corporate culture and business performance from a Confucian perspective
Tian, Vane Ing
;
Tang, Felix
;
Tse, Alan C. B.
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
4
,
pp. 759-777
Persistent link: https://www.econbiz.de/10013163373
Saved in:
5
Market orientation, performance and the mediating role of innovation in Indonesian SMEs
D'Souza, Clare M.
;
Nanere, Marthin
;
Marimuthu, Malliga
; …
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
10
,
pp. 2314-2330
Persistent link: https://www.econbiz.de/10013553000
Saved in:
6
Market orientation, distributor relationship, and return on assets : optimizing distribution performance for industrial firms
Guo, Chiquan
;
Wang, Yong Jian
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
1
,
pp. 107-123
Persistent link: https://www.econbiz.de/10011529305
Saved in:
7
How perceived institutional pressures impact market orientation : an empirical study of Chinese manufacturing firms
Zhang, Jing
;
Jiang, Yanxin
;
Shabbir, Rizwan
;
Duan, Yanling
- In:
Asia Pacific journal of marketing and logistics
27
(
2015
)
2
,
pp. 267-293
Persistent link: https://www.econbiz.de/10010532982
Saved in:
8
Export performance : multiple predictors and multiple measures approach
Kahiya, Eldrede Tinashe
;
Dean, David L.
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
3
,
pp. 378-407
Persistent link: https://www.econbiz.de/10010384991
Saved in:
9
The role of brand orientation in the higher education sector : a student-perceived paradigm
Casidy, Riza
- In:
Asia Pacific journal of marketing and logistics
25
(
2013
)
5
,
pp. 803-820
Persistent link: https://www.econbiz.de/10010228957
Saved in:
10
Culture matters : the role of long-term orientation and market orientation in buyer-supplier relationships in a Confucian culture
Hwang, Jiyoung
;
Chung, Jae-eun
;
Jin, Byungho
- In:
Asia Pacific journal of marketing and logistics
25
(
2013
)
5
,
pp. 721-744
Persistent link: https://www.econbiz.de/10010229025
Saved in:
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