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~isPartOf:"Aspekte der Entwicklungen im Einzelhandel und in der Nahrungsmittelindustrie"
~isPartOf:"The international review of retail, distribution and consumer research"
~subject:"Brand management"
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Aspekte der Entwicklungen im Einzelhandel und in der Nahrungsmittelindustrie
The international review of retail, distribution and consumer research
International journal of retail & distribution management
4
The journal of product & brand management
4
Journal of business research : JBR
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Marketing letters : a journal of research in marketing
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Nepalese journal of finance : a publication of Uniglobe College
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International journal of wine business research : IJWBR
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Journal of retailing and consumer services
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Asia Pacific journal of innovation and entrepreneurship : APJIE
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Asia Pacific journal of marketing and logistics
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Brands : interdisciplinary perspectives
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Cases on branding strategies and product development : successes and pitfalls
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Das Diktat der Markenführung : 11 Thesen zur nachhaltigen Markenführung und -implementierung ; mit einem umfassenden Fallbeispiel der Loewe AG
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European Journal of Marketing
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Gabler Edition Wissenschaft / Marken- und Produktmanagement
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IMADI.net-Projektbericht
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International journal of consumer studies
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International journal of innovation & sustainable development : IJISD
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International journal of public sector performance management : IJPSPM
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Journal of Product & Brand Management
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Journal of international business and economics : JIBE
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Journal of marketing management : MM
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Management international review : mir ; journal of international business
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Markenartikel / Sonderheft : das Magazin für Markenführung
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Mokslo darbai / Ekonomika
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Multisensory packaging : designing new product experiences
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Cutting through the clutter : purchase intentions as a function of packaging instrumentality, aesthetics, and symbolism
Vilnai-Yavetz, Iris
;
Ran, Koren
- In:
The international review of retail, distribution and …
23
(
2013
)
4
,
pp. 394-417
Persistent link: https://www.econbiz.de/10009788547
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