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~isPartOf:"Ausgewählte Studien des ECC-Handel"
~isPartOf:"Multi-channel marketing, branding and retail design : new challenges and opportunities"
~source:"econis"
~type_genre:"Fallstudie"
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Ausgewählte Studien des ECC-Handel
Multi-channel marketing, branding and retail design : new challenges and opportunities
Premier reference source
5
Harvard business review : HBR
4
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Consumer culture theory
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Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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European journal of marketing : EJM
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International journal of business innovation and research
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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ECONIS (ZBW)
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Combining the best of both worlds in retailing and design : cross-practice integration and innovation, including the role of education
Quartier, Katelijn
;
Lommelen, Tinne
;
Vanrie, Jan
- In:
Multi-channel marketing, branding and retail design : …
,
(pp. 31-49)
.
2016
Persistent link: https://www.econbiz.de/10011582581
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2
Big store design and marketing effects : non-Western, new-build shopping malls and implications for the re-enchantment of consumption
Roberts, Graham H.
- In:
Multi-channel marketing, branding and retail design : …
,
(pp. 135-161)
.
2016
Persistent link: https://www.econbiz.de/10011582601
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3
Consumer responses to virtual- and real-world retail environment convergence : implications for design-based interventions
Harwood, Tracy
;
Jones, Martin
- In:
Multi-channel marketing, branding and retail design : …
,
(pp. 219-246)
.
2016
Persistent link: https://www.econbiz.de/10011582619
Saved in:
4
Wechselwirkungen im Multi-Channel-Vertrieb : empirische Ergebnisse und Erkenntnisse zum Konsumentenverhalten in Mehrkanalsystemen des Handels
Baal, Sebastian van
;
Hudetz, Kai
-
2006
Persistent link: https://www.econbiz.de/10003598747
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