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~isPartOf:"Australasian marketing journal"
~subject:"Relationship marketing"
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Australasian marketing journal
Journal of retailing and consumer services
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What do customers get and give in return for loyalty program membership?
So, Jing Theng
;
Danaher, Tracey
;
Gupta, Samir
- In:
Australasian marketing journal
23
(
2015
)
3
,
pp. 196-206
Persistent link: https://www.econbiz.de/10011383305
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2
Exploring organizational culture difference in relationship dyads
Plewa, Carolin
- In:
Australasian marketing journal
17
(
2009
)
1
,
pp. 46-57
Persistent link: https://www.econbiz.de/10003886476
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