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~isPartOf:"Breaking new ground in theory and practice"
~isPartOf:"Gabler Research / Forschungsgruppe Konsum und Verhalten"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~person:"Bapna, Ravi"
~subject:"Online-Marketing"
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Breaking new ground in theory and practice
Gabler Research / Forschungsgruppe Konsum und Verhalten
Management science : journal of the Institute for Operations Research and the Management Sciences
Management information systems : mis quarterly
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Measuring the impact of crowdsourcing features on mobile app user engagement and retention : a randomized field experiment
Gu, Zhuojun
;
Bapna, Ravi
;
Chang, Jason Oliver
;
Gupta, Alok
- In:
Management science : journal of the Institute for …
68
(
2022
)
2
,
pp. 1297-1329
Persistent link: https://www.econbiz.de/10012887599
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