//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Business history review"
~isPartOf:"Journal of consumer behaviour : an international research review"
~isPartOf:"Journal of marketing communications"
~isPartOf:"The journal of brand management : an international journal"
~type_genre:"Fallstudie"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Consumer behaviour"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
5
Konsumentenverhalten
5
Marketing management
2
Marketingmanagement
2
1900-2000
1
Advertising effects
1
Backgewerbe
1
Bakery industry
1
Business history
1
Calvin Klein
1
Corporate Social Responsibility
1
Corporate reputation
1
Corporate social responsibility
1
Customer integration
1
Dairy product
1
Deutschland
1
Digital music
1
Digitale Musik
1
Ernährungsindustrie
1
Film production
1
Filmproduktion
1
Firmenimage
1
Food industry
1
Gender studies
1
Germany
1
Geschlechterforschung
1
Innovation
1
Italien
1
Italy
1
Jugendliche
1
Konserve
1
Kundenintegration
1
Milchprodukt
1
Personality psychology
1
Persönlichkeitspsychologie
1
Preserved food
1
Product quality
1
Produktqualität
1
Public relations
1
Unternehmensgeschichte
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
5
Type of publication (narrower categories)
All
Fallstudie
Article in journal
929
Aufsatz in Zeitschrift
929
Collection of articles of several authors
16
Sammelwerk
16
Case study
5
Conference paper
3
Festschrift
3
Konferenzbeitrag
3
Konferenzschrift
2
Conference proceedings
1
more ...
less ...
Language
All
English
5
Author
All
Bailey, Ainsworth Anthony
1
Bajde, Domen
1
Bajde, Jernej
1
Caruana, Albert
1
Gatti, Lucia
1
Kos Koklic, Mateja
1
Oswald, Laura R.
1
Snehota, Ivan
1
Spiekermann, Uwe
1
more ...
less ...
Published in...
All
Business history review
Journal of consumer behaviour : an international research review
Journal of marketing communications
The journal of brand management : an international journal
Premier reference source
5
Harvard business review : HBR
4
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
3
Consumer culture theory
3
Journal of food products marketing
3
Multi-channel marketing, branding and retail design : new challenges and opportunities
3
Research
3
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
3
Anthropology and business
2
Building corporate identity, image and reputation in the digital era
2
Contributions to management science
2
Digital and social media marketing : a results-driven approach
2
European journal of marketing : EJM
2
International journal of business innovation and research
2
Journal of advertising research
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of marketing management : MM
2
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
2
Management for professionals
2
Marketing : ZFP ; journal of research and management
2
Marketing management : a cultural perspective
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
The journal of consumer marketing
2
Wissenschaftliche Arbeitspapiere / F / Center of Market-Oriented Product and Production Management
2
Woodhead Publishing series in consumer science and strategic marketing
2
Advances in business strategy and competitive advantage (ABSCA) book series
1
Advances in finance, accounting, and economics book series
1
Advances in marketing, customer relationship management, and e-services book series (AMCRMES)
1
Applied Marketing Science /Angewandte Marketingforschung
1
Ausgewählte Studien des ECC-Handel
1
AutoUni-Skriptenreihe
1
Berichte aus der Betriebswirtschaft
1
Blickwechsel : Schriftenreihe
1
Brands : interdisciplinary perspectives
1
Business strategy and the environment
1
Cases on ...
1
Commercial homes in tourism : an international perspective
1
more ...
less ...
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Back to consumption and production? : prosumers negotiating the WMG lockdown on YouTube
Bajde, Domen
;
Kos Koklic, Mateja
;
Bajde, Jernej
- In:
Journal of consumer behaviour : an international …
14
(
2015
)
5
,
pp. 297-306
Persistent link: https://www.econbiz.de/10011477082
Saved in:
2
The role of corporate social responsibility, perceived quality and corporate reputation on purchase intention : implications for brand management
Gatti, Lucia
;
Caruana, Albert
;
Snehota, Ivan
- In:
The journal of brand management : an international journal
20
(
2012/13
)
1
,
pp. 65-76
Persistent link: https://www.econbiz.de/10009670173
Saved in:
3
Marketing hedonics : toward a psychoanalysis of advertising response
Oswald, Laura R.
- In:
Journal of marketing communications
16
(
2010
)
3
,
pp. 107-131
Persistent link: https://www.econbiz.de/10003980291
Saved in:
4
Twentieth-century product innovations in the German food industry
Spiekermann, Uwe
- In:
Business history review
83
(
2009
)
2
,
pp. 291-315
Persistent link: https://www.econbiz.de/10003882923
Saved in:
5
Public information and consumer skepticism effects on celebrity endorsements: studies among young consumers
Bailey, Ainsworth Anthony
- In:
Journal of marketing communications
13
(
2007
)
2
,
pp. 85-107
Persistent link: https://www.econbiz.de/10003494087
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->