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~isPartOf:"Business horizons"
~isPartOf:"Handbook of research on business ethics and corporate responsibilities"
~person:"Beninger, Stefanie"
~subject:"Business ethics"
~subject:"Corporate social responsibility"
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Marketing at the base of the pyramid : perspectives for practitioners and academics
Beninger, Stefanie
;
Robson, Karen
- In:
Business horizons
58
(
2015
)
5
,
pp. 509-516
Persistent link: https://www.econbiz.de/10011349257
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