//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Business horizons"
~isPartOf:"Journal of retailing and consumer services"
~person:"Shareef, Mahmud Akhter"
~subject:"Online-Marketing"
~subject:"Relationship marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "Digitalisierung" OR "Wettbewerb" OR "Internet" OR "Marktmacht" OR "Regulierung" OR "Wettbewerbspolitik" OR "Wettbewerbsrecht"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Online-Marketing
Relationship marketing
Consumer behaviour
3
Konsumentenverhalten
3
Advertising
2
Advertising effects
2
Facebook
2
Internet marketing
2
Social Web
2
Social web
2
Werbewirkung
2
Werbung
2
Adoption
1
Advertisement
1
Advertisement value
1
Attitude
1
Attitude towards advertisements
1
Bankgeschäft
1
Banking functions
1
Banking services
1
Behavioural attitude
1
Betriebliche Wertschöpfung
1
Beziehungsmarketing
1
Brand involvement
1
Channel interactivity
1
Consumer attitude
1
Consumer behavior
1
Cross-channel consistency
1
Customer integration
1
Distribution channel
1
Electronic Banking
1
Electronic banking
1
Facebook marketing
1
Innovation adoption
1
Innovationsakzeptanz
1
Interaction banking
1
Kundenintegration
1
Mobile Business
1
Mobile banking
1
Mobile business
1
Online retailing
1
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Shareef, Mahmud Akhter
Rana, Nripendra P.
7
Dwivedi, Yogesh Kumar
5
Ladhari, Riadh
4
Park, Jungkun
4
Quach, Sara
4
Thaichon, Park
4
Baier, Daniel
3
Campbell, Colin L.
3
Carlson, Jamie
3
Chang, Ya Ping
3
Hyun, Hyowon
3
Kumar, Jitender
3
Kumar, Vikas
3
Liébana-Cabanillas, Francisco
3
Pitt, Leyland F.
3
Prentice, Catherine
3
Souiden, Nizar
3
Zhang, Yu
3
Abbasi, Amir Zaib
2
Agag, Gomaa
2
Akram, Umair
2
Alalwan, Ali Abdallah
2
Algharabat, Raed
2
Alnawas, Ibrahim
2
Ashfaq, Muhammad
2
Barari, Mojtaba
2
Barta, Sergio
2
Belanche, Daniel
2
Bizzi, Lorenzo
2
Botha, Elsamari
2
Bruning, Patrick F.
2
Casper Ferm, Lars-Erik
2
Cheung, Man Lai
2
Chiadmi, Nour-Eddine
2
Dash, Ganesh
2
Duan, Yongrui
2
Fernandes, Semila Fenelly
2
Flavián, Marta
2
Frasquet Deltoro, Marta
2
more ...
less ...
Published in...
All
Business horizons
Journal of retailing and consumer services
Business/Economics
1
Emerging markets from a multidisciplinary perspective : challenges, opportunities and research agenda
1
International journal of Indian culture and business management
1
International journal of electronic marketing and retailing : IJEMR
1
Springer briefs in business
1
SpringerBriefs in Business
1
SpringerLink / Bücher
1
Technological forecasting & social change : an international journal
1
more ...
less ...
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Social media marketing : comparative effect of advertisement sources
Shareef, Mahmud Akhter
;
Mukerji, Bhasker
;
Dwivedi, …
- In:
Journal of retailing and consumer services
46
(
2019
),
pp. 58-69
Persistent link: https://www.econbiz.de/10011980784
Saved in:
2
Advertisements on Facebook : identifying the persuasive elements in the development of positive attitudes in consumers
Shareef, Mahmud Akhter
;
Mukerji, Bhasker
;
Alryalat, …
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 258-268
Persistent link: https://www.econbiz.de/10011883212
Saved in:
3
Understanding the omnichannel customer journey : the effect of online and offline channel interactivity on consumer value co-creation behavior
Cui, Xingwen
;
Xie, Qinghong
;
Zhu, Jing
;
Shareef, Mahmud …
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013169537
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->