//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"CESifo Working Paper"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Journal of nonprofit & public sector marketing"
~subject:"Marketing management"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Value"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Marketing management
Value creation
159
Betriebliche Wertschöpfung
157
Lieferantenmanagement
98
Supplier relationship management
98
Customer value
87
Kundenwert
87
Beziehungsmarketing
86
Relationship marketing
86
B-to-B-Marketing
84
Business-to-business marketing
84
Customer integration
48
Kundenintegration
48
Stakeholder
47
Business network
46
Unternehmensnetzwerk
46
Value co-creation
40
Innovation
31
Marketingmanagement
29
Consumer behaviour
25
Konsumentenverhalten
25
Service-Dominant Logic
25
Service-dominant logic
25
Innovation management
24
Innovationsmanagement
24
Inter-firm cooperation
23
Theorie
23
Unternehmenskooperation
23
Corporate Social Responsibility
22
Corporate social responsibility
22
Value
22
Social values
20
Soziale Werte
20
global value chains
19
Brand management
18
Dienstleistungsqualität
18
Markenführung
18
USA
18
Value analysis
18
Wertanalyse
18
more ...
less ...
Online availability
All
Undetermined
17
Type of publication
All
Article
29
Type of publication (narrower categories)
All
Article in journal
29
Aufsatz in Zeitschrift
29
Language
All
English
29
Author
All
Eggert, Andreas
4
Ulaga, Wolfgang
4
Haas, Alexander
3
Terho, Harri
3
Di Benedetto, C. Anthony
2
Lindgreen, Adam
2
Matthyssens, Paul
2
O'Cass, Aron
2
Ahmadi, Hormoz
1
Akter, Shahriar
1
Arnett, Dennis B.
1
Berghman, Liselore
1
Besana, Angela
1
Bischoff, Pirmin
1
Böhm, Eva
1
Chang, Yu
1
Chatterjee, Sharmila C.
1
Chung, Chiayin
1
Cova, Bernard
1
D'Souza, Clare M.
1
Du, Mingfei
1
Elgeti, Laura
1
Esposito, Annamaria
1
Ewing, Michael
1
Geersbro, Jens
1
Getnet, Hailu
1
Halinen, Aino
1
Hersberger-Langloh, Sophie
1
Hogreve, Jens
1
Hossain, Md Afnan
1
Jiang, Yanxin
1
Kleinaltenkamp, Michael
1
Knox, Simon
1
Kolk, Michael
1
Lambkin, Mary
1
Lee, Ju-Yeon
1
Leonidou, Erasmia
1
Li, Shuyang
1
Malek, Stacey L.
1
Matanda, Margaret Jekanyika
1
more ...
less ...
Published in...
All
CESifo Working Paper
Industrial marketing management : the international journal for industrial and high-tech firms
Journal of nonprofit & public sector marketing
Journal of business research : JBR
24
Journal of strategic marketing
15
Journal of the Academy of Marketing Science
15
Journal of retailing and consumer services
13
European journal of marketing : EJM
11
Journal of marketing management : MM
10
Business horizons
9
The journal of business & industrial marketing
8
Journal of business ethics : JOBE
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Journal of marketing communications
7
SpringerLink / Bücher
7
Gabler Edition Wissenschaft
5
Harvard-Business-Manager : das Wissen der Besten
5
International journal of electronic customer relationship management : IJECRM
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Journal of marketing
5
Journal of marketing research : JMR
5
Journal of service management
5
Management decision : MD
5
Springer eBook Collection
5
The journal of product & brand management
5
AMS review : official publication of the Academy of Marketing Science
4
Central European business review : CEBR
4
European research studies
4
Harvard business review : HBR
4
International journal of business excellence
4
International journal of hospitality management
4
Journal of marketing management : JMM ; journal of the Academy of Marketing
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
Technological forecasting & social change : an international journal
4
The journal of brand management : an international journal
4
European management journal
3
Handbook of research on customer equity in marketing
3
International marketing review
3
Journal for global business advancement : JGBA
3
Journal of innovation & knowledge : JIK
3
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
3
more ...
less ...
Source
All
ECONIS (ZBW)
29
Showing
1
-
10
of
29
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
How salespeople adapt communication of customer
value
propositions in business markets
Bischoff, Pirmin
;
Hogreve, Jens
;
Elgeti, Laura
; …
- In:
Industrial marketing management : the international …
114
(
2023
),
pp. 226-242
Persistent link: https://www.econbiz.de/10014433432
Saved in:
2
Value
co-creation in industrial AI : the interactive role of B2B supplier, customer and technology provider
Li, Shuyang
;
Peng, Guochao
;
Xing, Fei
;
Zhang, Jun
; …
- In:
Industrial marketing management : the international …
98
(
2021
),
pp. 105-114
Persistent link: https://www.econbiz.de/10013206360
Saved in:
3
Applying multi-stage marketing in industrial markets : exploratory insights on its successful implementation, management and adaptation in dynamic markets
Wengler, Stefan
;
Kolk, Michael
- In:
Industrial marketing management : the international …
108
(
2023
),
pp. 205-222
Persistent link: https://www.econbiz.de/10014227553
Saved in:
4
IMP thinking and IMM : co-creating
value
for business marketing
Möller, K. E. Kristian
;
Halinen, Aino
- In:
Industrial marketing management : the international …
69
(
2018
),
pp. 18-31
Persistent link: https://www.econbiz.de/10011822279
Saved in:
5
Enhancing firm performance : the role of brand orientation in business-to-business marketing
Chang, Yu
;
Wang, Xinchun
;
Arnett, Dennis B.
- In:
Industrial marketing management : the international …
72
(
2018
),
pp. 17-25
Persistent link: https://www.econbiz.de/10011887278
Saved in:
6
Selling
value
in business markets : individual and organizational factors for turning the idea into action
Terho, Harri
;
Eggert, Andreas
;
Ulaga, Wolfgang
;
Haas, …
- In:
Industrial marketing management : the international …
66
(
2017
),
pp. 42-55
Persistent link: https://www.econbiz.de/10011775966
Saved in:
7
The effects of purchasing proactivity on
value
creation and supply risk reduction in sourcing projects : implications for marketers' capabilities
Poucke, Eline van
;
Matthyssens, Paul
;
Weele, Arjan J. van
; …
- In:
Industrial marketing management : the international …
83
(
2019
),
pp. 104-114
Persistent link: https://www.econbiz.de/10012146613
Saved in:
8
Citation classics from Industrial marketing management : celebrating forty-seven years of publications on business-to-business marketing management
Lindgreen, Adam
;
Di Benedetto, C. Anthony
- In:
Industrial marketing management : the international …
73
(
2018
),
pp. 1-6
Persistent link: https://www.econbiz.de/10011904649
Saved in:
9
Building industrial brand equity by leveraging firm capabilities and co-creating
value
with customers
Zhang, Jing
;
Jiang, Yanxin
;
Shabbir, Rizwan
;
Du, Mingfei
- In:
Industrial marketing management : the international …
51
(
2015
),
pp. 47-58
Persistent link: https://www.econbiz.de/10011422733
Saved in:
10
Two-sided Internet platforms : a business model lifecycle perspective
Muzellec, Laurent
;
Ronteau, Sébastien
;
Lambkin, Mary
- In:
Industrial marketing management : the international …
45
(
2015
),
pp. 139-150
Persistent link: https://www.econbiz.de/10010530562
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->