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~isPartOf:"CESifo working papers"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"B-to-B-Marketing"
~subject:"Customer integration"
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Search: subject:"Value"
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B-to-B-Marketing
Customer integration
Value creation
174
Betriebliche Wertschöpfung
172
Lieferantenmanagement
99
Supplier relationship management
99
Theorie
93
Theory
93
Beziehungsmarketing
85
Customer value
85
Kundenwert
85
Relationship marketing
85
Business-to-business marketing
84
Sales tax
63
Umsatzsteuer
63
Business network
47
Unternehmensnetzwerk
47
Kundenintegration
45
Social values
44
Soziale Werte
44
Stakeholder
43
Value co-creation
39
Estimation
38
Schätzung
38
USA
36
United States
36
Welt
34
World
34
Innovation
32
Bewertung
29
Evaluation
29
EU countries
28
EU-Staaten
28
Consumer behaviour
27
Konsumentenverhalten
27
Marketing management
27
Marketingmanagement
27
Innovation management
24
Innovationsmanagement
24
Inter-firm cooperation
24
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84
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1
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Article
116
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117
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117
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3
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3
Collection of articles of several authors
1
Sammelwerk
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English
117
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Eggert, Andreas
5
Keränen, Joona
5
Lindgreen, Adam
5
Kleinaltenkamp, Michael
4
Terho, Harri
4
Ulaga, Wolfgang
4
Aarikka-Stenroos, Leena
3
Frow, Pennie
3
Haas, Alexander
3
Payne, Adrian
3
Babu, Mujahid Mohiuddin
2
Baumann, Jasmin
2
Blazevic, Vera
2
Christodoulides, George
2
Cova, Bernard
2
Dey, Bidit Lal
2
Di Benedetto, C. Anthony
2
Elgeti, Laura
2
Ghantous, Nabil
2
Jüttner, Uta
2
La Rocca, Antonella
2
Lievens, Annouk
2
Matthyssens, Paul
2
Nätti, Satu
2
Rajala, Risto
2
Salle, Robert
2
Salonen, Anna
2
Sheth, Jagdish N.
2
Totzek, Dirk
2
Truong, Yann
2
Vrontis, Demetris
2
Agnihotri, Raj
1
Akaka, M. A.
1
Alnawas, Ibrahim
1
Apostolidis, Chrysostomos
1
Arlanagic-Kalajdzic, Maja
1
Arnett, Dennis B.
1
Averdung, Axel
1
Bag, Surajit
1
Baker, Susan
1
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All
CESifo working papers
Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
86
The journal of business & industrial marketing
47
Journal of retailing and consumer services
34
The journal of services marketing
22
Journal of service management
21
Marketing theory
20
International journal of hospitality management
17
Service business
17
Journal of strategic marketing
16
Technological forecasting & social change : an international journal
15
The service industries journal
14
Journal of marketing
13
Journal of marketing management : MM
13
Journal of service theory and practice : JSTP
13
SpringerLink / Bücher
13
Journal of business-to-business marketing
12
Public management review
12
Tourism management : research, policies, practice
12
Management decision : MD
10
International journal of contemporary hospitality management
9
International journal of services and operations management
9
Journal of service research
9
Journal of the Academy of Marketing Science
9
Marketing intelligence & planning
9
The journal of brand management : an international journal
9
International journal of technology marketing : IJTMkt
8
Journal of marketing management : JMM ; journal of the Academy of Marketing
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
Strategy & leadership : a publication of Strategic Leadership Forum
8
European Sport management quarterly : ESMQ
7
European management journal
7
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
7
International journal of project management : the journal of The International Project Management Association
7
International journal of quality and service sciences
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Journal of service research : JSR
7
Journal of service theory and practice
7
The TQM journal : the international review of organizational improvement
7
Administrative Sciences : open access journal
6
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ECONIS (ZBW)
117
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1
B2B service sales on a digital multi-sided platform : transformation from
value
chains to
value
networks
Heikinheimo, Minna
;
Hautamäki, Pia
;
Julkunen, Saara
; …
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. 26-39
Persistent link: https://www.econbiz.de/10014456183
Saved in:
2
Sustainability starts from within : a critical analysis of internal marketing in supporting sustainable
value
co-creation in B2B organisations
Brown, David M.
;
Apostolidis, Chrysostomos
;
Dey, Bidit Lal
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 14-27
Persistent link: https://www.econbiz.de/10014531450
Saved in:
3
How do firms capture
value
in a full-scene smart service? : effectiveness of
value
proposition and co-creation capabilities
Zhang, Hong
;
Wang, Weina
;
Gupta, Sumeet
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. 128-144
Persistent link: https://www.econbiz.de/10014334314
Saved in:
4
How salespeople adapt communication of customer
value
propositions in business markets
Bischoff, Pirmin
;
Hogreve, Jens
;
Elgeti, Laura
; …
- In:
Industrial marketing management : the international …
114
(
2023
),
pp. 226-242
Persistent link: https://www.econbiz.de/10014433432
Saved in:
5
From organizational ambidexterity to organizational performance : the mediating role of
value
co-creation
Sarmento, Maria
;
Simões, Cláudia
;
Lages, Luis Filipe
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. 175-188
Persistent link: https://www.econbiz.de/10014531692
Saved in:
6
Unrealized solutions in business markets
Elgeti, Laura
;
Kleinaltenkamp, Michael
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 31-46
Persistent link: https://www.econbiz.de/10014226212
Saved in:
7
Rethinking customer engagement design : using customer-mobilized engagement (CME) to grow business networks
Davey, Janet
;
O'Brien, Ingrid M.
;
Ouschan, Robyn
; …
- In:
Industrial marketing management : the international …
105
(
2022
),
pp. 453-466
Persistent link: https://www.econbiz.de/10013494030
Saved in:
8
Industrial BRAND-personality formation in a B2B stakeholder network : a service-dominant logic approach
Kovalchuk, Marina
;
Gabrielsson, Mika
;
Rollins, Minna
- In:
Industrial marketing management : the international …
114
(
2023
),
pp. 313-330
Persistent link: https://www.econbiz.de/10014433437
Saved in:
9
AI-activated
value
co-creation : an exploratory study of conversational agents
Kot, Mateusz
;
Leszczyński, Grzegorz
- In:
Industrial marketing management : the international …
107
(
2022
),
pp. 287-299
Persistent link: https://www.econbiz.de/10014230613
Saved in:
10
Value
co-creation in industrial AI : the interactive role of B2B supplier, customer and technology provider
Li, Shuyang
;
Peng, Guochao
;
Xing, Fei
;
Zhang, Jun
; …
- In:
Industrial marketing management : the international …
98
(
2021
),
pp. 105-114
Persistent link: https://www.econbiz.de/10013206360
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