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~isPartOf:"Cases on strategic social media utilization in the nonprofit sector"
~isPartOf:"Handbook of research on effective marketing in contemporary globalism"
~subject:"Nonprofit-Organisation"
~type_genre:"Fallstudie"
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Cases on strategic social media utilization in the nonprofit sector
Handbook of research on effective marketing in contemporary globalism
Fallstudien zum NPO-Management : praktische BWL für Vereine und Sozialeinrichtungen
2
Journal of nonprofit & public sector marketing
2
Advances in social networking and online communities (ASNOC) book series
1
Edition Sozialwirtschaft
1
International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing
1
Journal of communication management : an international journal
1
Latin American business review : journal of the Business Association of Latin American Studies (BALAS)
1
Management for professionals
1
Marketing im Sport : Grundlagen und Trends des modernen Sportmarketing
1
Marketing intelligence & planning
1
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
1
Premier reference source
1
Social enterprise and special events : market-based approaches to mission-driven gatherings
1
The AFP fund development series
1
The Routledge companion to nonprofit marketing
1
The evolution of nonprofit marketing
1
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ECONIS (ZBW)
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1
Cat videos for a cause : a nonprofit social media
marketing
case study of the Central Brevard Humane Society
Schaefer, Gayla
;
Hersey, Leigh Nanney
- In:
Cases on strategic social media utilization in the …
,
(pp. 123-152)
.
2015
Persistent link: https://www.econbiz.de/10010507691
Saved in:
2
Microblogging (Weibo) and environmental nonprofit organizations in China : the case of urban air pollution monitoring campaign
Ma, Liang
;
Zhang, Zhibin
- In:
Cases on strategic social media utilization in the …
,
(pp. 94-121)
.
2015
Persistent link: https://www.econbiz.de/10010507692
Saved in:
3
Social media as a tool for nonprofit advocacy and civic engagement : a case study of Blue Star Families
Chapman, David
;
Morris, John C.
;
Miller-Stevens, Katrina
; …
- In:
Cases on strategic social media utilization in the …
,
(pp. 66-93)
.
2015
Persistent link: https://www.econbiz.de/10010507694
Saved in:
4
Social media in crisis : how social media created a NPO and relief during a wildfire crisis
Brengarth, Lauren Bacon
;
Mujkic, Edin
;
Millar, Meg A.
- In:
Cases on strategic social media utilization in the …
,
(pp. 1-23)
.
2015
Persistent link: https://www.econbiz.de/10010507699
Saved in:
5
Friend raising : how the United Way of Chester County uses social media to drive change
Turner, Allison
;
Mattson, Kelsey
- In:
Cases on strategic social media utilization in the …
,
(pp. 301-331)
.
2015
Persistent link: https://www.econbiz.de/10010507807
Saved in:
6
Enhancing organizational capacity through the use of social media
Sun, Rui
;
Asencio, Hugo
;
Reid, Julie
- In:
Cases on strategic social media utilization in the …
,
(pp. 262-300)
.
2015
Persistent link: https://www.econbiz.de/10010507809
Saved in:
7
Social media and civil society organizations (CSOS) : transformed challenges for governance
Steen-Johnsen, Kari
;
Enjolras, Bernard
- In:
Cases on strategic social media utilization in the …
,
(pp. 237-260)
.
2015
Persistent link: https://www.econbiz.de/10010507826
Saved in:
8
Developing social media policies : a team learning approach
Jones, Jennifer Amanda
- In:
Cases on strategic social media utilization in the …
,
(pp. 210-236)
.
2015
Persistent link: https://www.econbiz.de/10010507827
Saved in:
9
Aligning the virtual with the physical : social media, strategy, and Arts and Gardens
Dumont, Georgette E.
- In:
Cases on strategic social media utilization in the …
,
(pp. 184-208)
.
2015
Persistent link: https://www.econbiz.de/10010507828
Saved in:
10
Augmenting transcultural diffusion through knowledge management : the critical role of internal
marketing
Hume, Craig
;
Hume, Margee
- In:
Handbook of research on effective marketing in …
,
(pp. 104-127)
.
2014
Persistent link: https://www.econbiz.de/10010403491
Saved in:
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