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~isPartOf:"Center for Agricultural and Rural Development (CARD) Publications"
~isPartOf:"Expert journal of marketing"
~isPartOf:"Keskusteluaiheita / Elinkeinoelämän Tutkimuslaitos"
~isPartOf:"Working Paper"
~person:"Al-Khudhair, AbdulElah"
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Consumer behaviour
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Kaufentscheidung
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Purchase decision
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Soft drink
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Softdrink
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awareness
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consumer behaviour
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empirical research
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purchase attitude
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purchase decision
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sensitivity
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Al-Khudhair, AbdulElah
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Center for Agricultural and Rural Development (CARD) Publications
Expert journal of marketing
Keskusteluaiheita / Elinkeinoelämän Tutkimuslaitos
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Health awareness and price sensitivity as predictors
of
consumers' purchase attitude towards soft drinks
Hamid Saleh, Mahmoud Abdel
;
Alhidari, Abdullah Mohammed
; …
- In:
Expert journal of marketing
6
(
2018
)
1
,
pp. 22-32
Persistent link: https://www.econbiz.de/10012199513
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