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~isPartOf:"Consumer behavior analysis : (a) rational approach to consumer choice"
~subject:"Kaufmotiv"
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Consumer behavior analysis : (a) rational approach to consumer choice
European journal of marketing : EJM
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The motivation effect of antecedent stimuli on the web shop : a conjoint analysis of the impact of antecedent stimuli at the point of online purchase
Fagerstrøm, Asle
- In:
Consumer behavior analysis : (a) rational approach to …
,
(pp. 151-172)
.
2013
Persistent link: https://www.econbiz.de/10009740375
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