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~isPartOf:"Consumer goods Europe"
~isPartOf:"Journal of promotion management : JPM"
~isPartOf:"The journal of brand management : an international journal"
~isPartOf:"Working paper series / Ipag Business School : working paper"
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Search: subject_exact:"Lippenstift"
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Cosmetics
17
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2001-2006
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Consumer goods Europe
Journal of promotion management : JPM
The journal of brand management : an international journal
Working paper series / Ipag Business School : working paper
Journal of Islamic marketing
9
Journal of retailing and consumer services
8
Journal of consumer behaviour : an international research review
6
Märkte
5
Journal of Asian finance, economics and business : JAFEB
4
Märkte: Informationen für die Werbeplanung
4
Young consumers : insight and ideas for responsible marketers
4
International journal of advertising : the quarterly review of marketing communications
3
Managing learning organization in industry 4.0 : proceedings of the International Seminar and Conference on Learning Organization (ISCLO 2019), Bandung, Indonesia, October 9-10, 2019
3
Marketing i menedžment innovacij : m&mi
3
The journal of consumer marketing
3
Administrative Sciences : open access journal
2
Asia Pacific journal of marketing and logistics
2
Cases on branding strategies and product development : successes and pitfalls
2
Cogent business & management
2
European journal of marketing : EJM
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Europäische Hochschulschriften / 5
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Feminist economics
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Gender, China and the World Trade Organization : essays from feminist economics
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International journal of hospitality management
2
International journal of services technology and management
2
Journal of Islamic accounting and business research
2
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2
Journal of advertising research
2
Journal of fashion marketing and management
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Journal of global marketing
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Journal of promotion management : innovations in planning and applied research
2
Marketing letters : a journal of research in marketing
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NBER Working Paper
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NBER working paper series
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Research on Islamic Business Concepts : Proceedings of the 12th Global Islamic Marketing Conference, December 2021
2
Retail Business : Perspektiven, Strategien, Erfolgsmuster : mit Fallstudien und Praxisbeispielen von Aldi, Budnikowsky, Dell, Görtz, Hugo Boss, Keen On fashion, Kiehl´s, Lush, Otto Group, Sport Scheck, Takko
2
The international review of retail, distribution and consumer research
2
Working paper / National Bureau of Economic Research, Inc.
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ECONIS (ZBW)
17
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1
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17
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date (oldest first)
1
Comment substituer une marque connue par une nouvelle marque inconnue : les cas bio-Activia et Gemey-Maybelline
Aimé, Isabelle
;
Lai, Chantal
-
2014
Persistent link: https://www.econbiz.de/10010433538
Saved in:
2
Le changement de nom de marque : définition, clarification et proposition d’une typologie
Aimé, Isabelle
;
Lai, Chantal
-
2014
Persistent link: https://www.econbiz.de/10010433540
Saved in:
3
Keeping up with the Kardashians : consumers' intention to engage in cosmetic surgery
Sood, Abhinav
;
Quintal, Vanessa
;
Phau, Ian
- In:
Journal of promotion management : JPM
23
(
2017
)
2
,
pp. 185-206
Persistent link: https://www.econbiz.de/10011729509
Saved in:
4
Consumer-brand relationships within the luxury cosmetic domain
Hodge, April Charlotte
;
González Romo, Zahaira
; …
- In:
The journal of brand management : an international journal
22
(
2015
)
8
,
pp. 631-657
Persistent link: https://www.econbiz.de/10011399852
Saved in:
5
An examination of sales promotion programs in Hong Kong : what the retailers offer and what the consumers prefer
Yang, Lin
;
Cheung, Wah-leung
;
Henry, James
;
Guthrie, John
; …
- In:
Journal of promotion management : JPM
16
(
2010
)
4
,
pp. 467-479
Persistent link: https://www.econbiz.de/10008825721
Saved in:
6
Expressing herself through brands : a comparative study of women in six Asia-Pacific nations
Wallström, Åsa
;
Steyn, Peter
;
Pitt, Leyland F.
- In:
The journal of brand management : an international journal
18
(
2010/11
)
3
,
pp. 228-237
Persistent link: https://www.econbiz.de/10008810214
Saved in:
7
The relationship between consumer involvement and brand perceptions of female cosmetic consumers
Guthrie, Michelle F.
;
Kim, Hye-shin
- In:
The journal of brand management : an international journal
17
(
2009/10
)
2
,
pp. 114-133
Persistent link: https://www.econbiz.de/10003909881
Saved in:
8
Make-up - France
In:
Consumer goods Europe
(
2008
)
550
Persistent link: https://www.econbiz.de/10003773554
Saved in:
9
Make-up - Germany
In:
Consumer goods Europe
(
2008
)
550
Persistent link: https://www.econbiz.de/10003773555
Saved in:
10
Make-up - Italy
In:
Consumer goods Europe
(
2008
)
550
Persistent link: https://www.econbiz.de/10003773559
Saved in:
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