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~isPartOf:"Corporate reputation review : an international journal"
~isPartOf:"Employer Branding : Arbeitgeber positionieren und präsentieren"
~isPartOf:"Journal of business research : JBR"
~subject:"Relationship marketing"
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Search: subject_exact:"Corporate image"
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Relationship marketing
Corporate reputation
235
Firmenimage
235
Reputation
108
Brand management
50
Markenführung
50
Public relations
49
Öffentlichkeitsarbeit
49
Corporate Social Responsibility
37
Corporate social responsibility
37
Corporate culture
31
Unternehmenskultur
31
Brand image
29
Markenimage
29
Consumer behaviour
27
Konsumentenverhalten
27
Stakeholder
25
corporate reputation
25
Brand architecture
20
Markenarchitektur
20
HR marketing
18
Personalmarketing
18
Deutschland
17
Germany
17
USA
17
United States
17
Beziehungsmarketing
16
Social Web
15
Social web
15
Confidence
14
Vertrauen
14
Marketing management
13
Marketingmanagement
13
Corporate image
11
Personality psychology
11
Persönlichkeitspsychologie
11
Firm performance
10
Führungskräfte
10
Managers
10
Personalbeschaffung
10
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English
16
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Bartikowski, Boris
2
Walsh, Gianfranco
2
Ageeva, Elena
1
Ali, Nurmahmud
1
Balaji, M. S.
1
Bang, Nguyen
1
Beatty, Sharon E.
1
Bebek, Gaye
1
Caruana, Albert
1
Dennis, Charles
1
Démoulin, Nathalie
1
Ewing, Michael
1
Foroudi, Pantea
1
Ganesan, Palanisamy
1
Gorry, G. Anthony
1
Gupta, Suraksha
1
Huber, Frank
1
Kang, Suk-hoo
1
Kaushal, Vikrant
1
Kim, Dong Yul
1
Kim, Jong Ho
1
Kim, Kang-Sik
1
Kim, Kyung Hoon
1
Krishnan, Balaji C.
1
Leaniz, Patricia Martínez García de
1
Lin, Yeh-Yun
1
Matthes, Isabel
1
Mehta, Ajay
1
Melewar, T. C.
1
Nguyen, Nha
1
Ozdemir, Sena
1
Pauwels-Delassus, Véronique
1
Rodríguez del Bosque, Ignacio A.
1
Sengupta, Aditi Sarkar
1
Sridhar, M.
1
Sridhar, Manohar
1
Swaen, Valérie
1
Vogel, Johannes
1
Vollhardt, Kai
1
Wei, Yu-Chen
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Corporate reputation review : an international journal
Employer Branding : Arbeitgeber positionieren und präsentieren
Journal of business research : JBR
Journal of retailing and consumer services
14
International journal of hospitality management
10
Journal of business ethics : JOBE
6
Journal of hospitality marketing & management
5
Cogent business & management
4
Journal of financial services marketing : JFSM
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
SpringerLink / Bücher
4
The journal of services marketing
4
The service industries journal
4
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
4
Business horizons
3
Corporate reputation review
3
Gabler Edition Wissenschaft
3
Journal of Islamic marketing
3
Journal of global marketing
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
3
Journal of travel and tourism marketing
3
The international journal of bank marketing : IJBM
3
The journal of brand management : an international journal
3
Academy of Management journal : AMJ
2
Contemporary thoughts on corporate branding and corporate identity management
2
Contributions to Management Science
2
Economic research
2
European journal of marketing : EJM
2
Europäische Hochschulschriften / 5
2
Gabler Edition Wissenschaft / Unternehmenskooperation und Netzwerkmanagement
2
Handel und Internationales Marketing / Retailing and International Marketing
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of bank marketing
2
International journal of contemporary hospitality management
2
International journal of e-business research : an official publication of the Information Resources Management Association
2
International journal of economics and financial issues : IJEFI
2
International journal of services and operations management : IJSOM
2
International journal of services, economics and management
2
Journal of marketing communications
2
Journal of marketing management : MM
2
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ECONIS (ZBW)
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1
Impact of customers' perceptions regarding corporate social responsibility and irresponsibility in the grocery retailing industry : the role of corporate reputation
Swaen, Valérie
;
Démoulin, Nathalie
;
Pauwels-Delassus, …
- In:
Journal of business research : JBR
131
(
2021
),
pp. 709-721
Persistent link: https://www.econbiz.de/10012545113
Saved in:
2
The effects of trust and peer influence on corporate brand : consumer relationships and consumer loyalty
Ozdemir, Sena
;
Zhang, ShiJie
;
Gupta, Suraksha
;
Bebek, Gaye
- In:
Journal of business research : JBR
117
(
2020
),
pp. 791-805
Persistent link: https://www.econbiz.de/10012288101
Saved in:
3
University reputation, brand attachment and brand personality as antecedents of student loyalty : a study in higher education context
Kaushal, Vikrant
;
Ali, Nurmahmud
- In:
Corporate reputation review : an international journal
23
(
2020
)
4
,
pp. 254-266
Persistent link: https://www.econbiz.de/10012404595
Saved in:
4
A holistic framework of corporate website favourability
Ageeva, Elena
;
Foroudi, Pantea
;
Melewar, T. C.
;
Bang, Nguyen
- In:
Corporate reputation review : an international journal
23
(
2020
)
3
,
pp. 201-214
Persistent link: https://www.econbiz.de/10012296207
Saved in:
5
Corporate image and reputation as drivers of customer loyalty
Leaniz, Patricia Martínez García de
;
Rodríguez del …
- In:
Corporate reputation review : an international journal
19
(
2016
)
2
,
pp. 166-178
Persistent link: https://www.econbiz.de/10011552649
Saved in:
6
How can corporate social responsibility lead to firm performance? : a longitudinal study in Taiwan
Wei, Yu-Chen
;
Lin, Yeh-Yun
- In:
Corporate reputation review : an international journal
18
(
2015
)
2
,
pp. 111-127
Persistent link: https://www.econbiz.de/10011473302
Saved in:
7
The moderating and mediating role of corporate reputation in the link between service innovation and cross-buying intention
Sridhar, M.
;
Mehta, Ajay
- In:
Corporate reputation review : an international journal
21
(
2018
)
2
,
pp. 50-70
Persistent link: https://www.econbiz.de/10011890023
Saved in:
8
Service innovation and customer performance of telecommunication service provider : a study on mediation effect of corporate reputation
Ganesan, Palanisamy
;
Sridhar, Manohar
- In:
Corporate reputation review : an international journal
19
(
2016
)
1
,
pp. 77-101
Persistent link: https://www.econbiz.de/10011552501
Saved in:
9
How customers cope with service failure? : a study of brand reputation and customer satisfaction
Sengupta, Aditi Sarkar
;
Balaji, M. S.
;
Krishnan, Balaji C.
- In:
Journal of business research : JBR
68
(
2015
)
3
,
pp. 665-674
Persistent link: https://www.econbiz.de/10010496157
Saved in:
10
Investigating mediators between corporate reputation and customer citizenship behaviors
Bartikowski, Boris
;
Walsh, Gianfranco
- In:
Journal of business research : JBR
64
(
2011
)
1
,
pp. 39-44
Persistent link: https://www.econbiz.de/10008806353
Saved in:
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