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~isPartOf:"Critical marketing : issues in contemporary marketing"
~subject:"Marketingtheorie"
~subject:"Ökonomische Ideengeschichte"
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Marketingtheorie
Ökonomische Ideengeschichte
Marketing theory
15
Consumer behaviour
5
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3
History of economic thought
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Brownlie, Douglas
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Tadajewski, Mark
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Dam, Ynte K. van
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Critical marketing : issues in contemporary marketing
Journal of historical research in marketing
95
Marketing theory
83
SpringerLink / Bücher
72
Industrial marketing management : the international journal for industrial and high-tech firms
63
Journal of marketing management : MM
60
Journal of macromarketing : examining the interactions among markets, marketing, and society
58
Journal of the Academy of Marketing Science
49
Legends in marketing
40
Journal of business research : JBR
39
European journal of marketing : EJM
34
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
32
Springer eBook Collection / Business and Economics
29
History of marketing thought ; Volume 1
28
AMS review : official publication of the Academy of Marketing Science
27
Marketing : ZFP ; journal of research and management
27
History of marketing thought ; Volume 2
24
Journal of marketing
24
Journal of marketing research : JMR
24
Journal of macromarketing
22
Review of marketing research
22
SAGE library in marketing
22
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
19
Lehrbuch
19
Major theoretical debates and contemporary issues in marketing theory
18
The SAGE handbook of marketing theory
18
Journal of marketing management : JMM ; journal of the Academy of Marketing
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
The development of marketing theory and its philosophical underpinnings
17
The history of marketing science
17
Innovationen für das Industriegütermarketing : Festschrift für Professor Dr. Dr. h. c. Klaus Backhaus zum 60. Geburtstag
16
Journal of marketing education : JME
16
Australasian marketing journal
15
Deutschsprachige Marketingforschung : Bestandsaufnahme und Perspektiven
15
Gabler Edition Wissenschaft
15
Journal of strategic marketing
15
The impact of theory on representations of the consumer and the marketing organisation
15
ERIM report series research in management
14
Journal of customer behaviour
14
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
13
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ECONIS (ZBW)
15
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1
Critical
marketing
: a limit attitude
Tadajewski, Mark
;
Brownlie, Douglas
- In:
Critical marketing : issues in contemporary marketing
,
(pp. 1-28)
.
2008
Persistent link: https://www.econbiz.de/10003673741
Saved in:
2
Rethinking the development of
marketing
Tadajewski, Mark
;
Brownlie, Douglas
- In:
Critical marketing : issues in contemporary marketing
,
(pp. 29-31)
.
2008
Persistent link: https://www.econbiz.de/10003673744
Saved in:
3
Prejudice v.
marketing
? : an examination of some historical sources
Dixon, Donald F.
- In:
Critical marketing : issues in contemporary marketing
,
(pp. 33-44)
.
2008
Persistent link: https://www.econbiz.de/10003673779
Saved in:
4
Early development of the philosophy of
marketing
thought
Jones, D. G. Brian
;
Monieson, David D.
- In:
Critical marketing : issues in contemporary marketing
,
(pp. 45-65)
.
2008
Persistent link: https://www.econbiz.de/10003673786
Saved in:
5
Consumer sovereignty, democracy, and the
marketing
concept : a macromarketing perspective
Dixon, Donald F.
- In:
Critical marketing : issues in contemporary marketing
,
(pp. 67-83)
.
2008
Persistent link: https://www.econbiz.de/10003673797
Saved in:
6
Evolution, biology and consumer research : what Darwin knew that we've forgotten
Hirschman, Elizabeth Caldwell
- In:
Critical marketing : issues in contemporary marketing
,
(pp. 131-155)
.
2008
Persistent link: https://www.econbiz.de/10003673920
Saved in:
7
Ethnopsychology : a return to reason in consumer behaviour
O'Shaughnessy, John
- In:
Critical marketing : issues in contemporary marketing
,
(pp. 157-181)
.
2008
Persistent link: https://www.econbiz.de/10003673928
Saved in:
8
Marketing
and society
Tadajewski, Mark
;
Brownlie, Douglas
- In:
Critical marketing : issues in contemporary marketing
,
(pp. 183-185)
.
2008
Persistent link: https://www.econbiz.de/10003673933
Saved in:
9
Sustainable
marketing
Dam, Ynte K. van
;
Apeldoorn, Paul A. C.
- In:
Critical marketing : issues in contemporary marketing
,
(pp. 253-269)
.
2008
Persistent link: https://www.econbiz.de/10003674398
Saved in:
10
An ecofeminist analysis of environmentally sensitive women using qualitative methodology : the emancipatory potential of an ecological life
Dobscha, Susan
;
Ozanne, Julie L.
- In:
Critical marketing : issues in contemporary marketing
,
(pp. 271-300)
.
2008
Persistent link: https://www.econbiz.de/10003674421
Saved in:
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